

The SaaS Revolution Show
The SaaS Revolution Show, Alex Theuma
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.
Episodes
Mentioned books

Aug 24, 2023 • 38min
Applying AI to Reimagine Your Product and Your Company to Make a Quantum Leap Forward in Tough Times
The podcast discusses the challenges and milestones of building a SaaS company. They explore the importance of persistence and the concept of the flywheel. They also talk about G2's mission to become the trusted source for software information and the role of AI in improving the software buying experience. The guests share insights into their platform's journey, including their pivot to monetize and their collaboration with software vendors. They also delve into the concept of conscious leadership, the value of intuition in decision-making, and the emotional hurdles faced by CEOs. The chapter concludes with book recommendations, holiday plans, and excitement for the Sass Revolution Show in Dublin.

Aug 17, 2023 • 42min
The Six Secrets of SaaS Success
Topics discussed in this podcast include the characteristics of a good SaaS customer, the founding story of Pan Intelligence, the lack of representation of female founders in the industry, educating the market about AI, starting a business and overcoming challenges, and the challenges of being a founder and maintaining mental health.

Aug 10, 2023 • 25min
What Does a CRO Do, and Why and When do You Need One?
NEW on the SaaS Revolution Show! We're thrilled to have had the ultimate compliance and security connoisseur, Stevie Case, CRO at Vanta (a unicorn SaaS), join our founder Alex Theuma for this latest episode 🦄🔥
After taking to the #SaaStockUSA Growth Stage alongside Will May (CRO, ClickUp) and Paul De Barros (Sales & Success, Salesroom) for their fireside on "The Future of Selling; PLG, Playbook Selling and Partners", Stevie joined Alex at the Podcast Stage for their live episode recording on What a CRO Does, and Why and When You Need One... 🤔
Stevie shares:
⚡️ Her journey from being the world's first female pro gamer to working in tech
⚡️ Why recruiting a great CRO means going against traditional interview processes
⚡️ How a CRO's responsibilities are reminiscent to a game
⚡️ Vanta's founding story
⚡️ The importance of the CRO to CEO relationship
⚡️ Dealing with copycat competitors
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 3, 2023 • 30min
A 2,500% Increase in Inbound and an 8-Figure ARR: The Global Journey of Putting Individuals in The Best Position to Succeed
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Chris Herd, Founder & CEO at Firstbase, who shares how Firstbase grew to an eight-figure ARR with a 2,500+% increase in inbounds.
"If you want to replicate office working remotely, you probably shouldn't work remotely, because you're not leveraging the benefits. The benefits are you can hire people anywhere, you can hire the most talented people in the world not the most talented person you can afford in a certain mile radius of your office. You can put people in a position to do the best work that they've ever done in their lives because they can do their best work, organise their life around that, and work when they're most productive."
Chris shares:
🧑💻 His journey from semi-pro soccer to architecture to founding a company
🧑💻 The US being more conducive to risky ventures vs the UK
🧑💻 Firstbase's VC journey
🧑💻 The mindset shift in what being productive looks like
🧑💻 Why hiring the most talented people means meeting them where they are
🧑💻 Navigating company culture and burnout in remote work
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 27, 2023 • 36min
Growing a SaaS Business From $5M ARR to $30M ARR in 3.5 Years
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Ryan Staley, Founder & CEO at Whale Boss, who shares how he grew Whale Boss from $5M ARR to $30M ARR in 3.5 years.
Ryan shares:
🔥 His passion for podcasting and starting his Scale Up series
🔥 How to do eight hours of work in 20 minutes
🔥 Overcoming the challenges of building pipeline in SaaS
🔥 His method of creating a steady flywheel of content
🔥 The importance of creating hyper-intentional referral systems
🔥 The hardest things about sales in 2023
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 20, 2023 • 24min
Engaging Everyone in the Company in a Practical Way with Jason Cohen, Founder of WP Engine
NEW on the SaaS Revolution Show! We're thrilled to have serial entrepreneur and multi-time Unicorn Status SaaS founder Jason Cohen join our founder Alex Theuma for this latest episode 🦄🔥
After giving his #SaaStockUSA Scale Stage keynote on Building a Practical Strategy With the Whole Team, Jason joined Alex at the Podcast Stage for their live episode recording on Engaging Everyone in the Company in a Practical Way 🤝
Jason shares:
🚀 His journey from founding Smart Bear (a SaaS unicorn), to stay-at-home dad, to WP Engine (also a SaaS unicorn! 🦄)
🚀 The human aspect of what it means to be an entrepreneur
🚀 The truth (and science!) of your business being your baby
🚀 Picking which bubble is right for you to be in
🚀 How it can be tough to build company culture and stay upbeat in this climate
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 13, 2023 • 46min
How and Why ChartMogul Became a Multi Product SaaS Company
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Nick Franklin, Founder & CEO at ChartMogul, who shares how and why ChartMogul became a multi product SaaS company.
Nick shares:
✅ Pros and Cons of ChartMogul’s hybrid remote working model
✅ His thoughts on ChartMogul’s competitors exiting
✅ Build vs Buy: ChartMogul’s true competition
✅ Being a multi-product company: why they released their most recent product
✅ One of the riskiest things you can do in life
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 6, 2023 • 38min
How and Why This $30M ARR SaaS Bought Out Its Investors
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Frederico Hohagen, Co-founder & CEO at Maplink, who shares why and how this $30M ARR SaaS bought out its investors.
"Every contract is made for failure, not success. When you're signing a contract, it's because you have to work on everything that can go wrong, not go right. Because if everything's going right, why would you be signing?"
Fred shares:
⚡️Maplink’s pivotal growth moment
⚡️Their journey from 14 years as an independent bootstrapped company to raising VC
⚡️3 years with $15 million from Movile - the benefits and downsides
⚡️The importance of two-way due diligence between your company and investors
⚡️From Brazil to Mexico, Chile, Argentina and more: how international expansion moved the needle for Maplink
⚡️Living life at your own pace and valuing the things that are truly important
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jun 29, 2023 • 34min
Build: The Early Days of SaaS Startups with Albion VC and Speedinvest
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Ed Lascelles, Partner at AlbionVC, and Deepali Nangia, Partner at Speedinvest, who share their experience as VCs on the early days of SaaS startups.
Ed and Deepali share:
🥇 The journey vs the destination - Deepali’s move into becoming a partner
🥇 Why they encourage founders to focus on team building and go to market
🥇 The lifeblood of the early-stage ecosystem
🥇 Advice for those raising seed funding
🥇 Why founders need to heavily emphasise company culture
🥇 Inspirational SaaS companies breaking barriers (including Surfboard, Darktrace, Onfido, Quantexa)
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jun 22, 2023 • 38min
How to Build a Market Leading Product With the CPO of Checkout.com
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Meron Colbeci, Chief Product Officer at Checkout.com, who shares how they built a market leading product.
"I don’t think that it’s ‘important’ - it’s absolutely critical to figure out the full monetisation strategy or ‘how does this become a business’ from the very first day."
Meron shares:
📌 His journey from Paypal to Facebook (Meta) to Checkout.com
📌 The importance of value alignment with coworkers
📌 Driving virality with group products
📌 Starting lean when building a product team
📌 Being an intensely customer focused business
📌 How product and AI will (…or won’t) work hand in hand
and more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)