Domain Name Wire Podcast

Maria Cypher and Laurel Sutton, co-founders of the successful naming agency Catchword, discuss their journey from branding giants like VW and Upwork to the world of domain investing. They dive into the importance of crafting evocative names and the impact of intentional misspellings. The duo shares insights on domain registration strategies and the critical link between brand identity and online presence. They also reflect on a UDRP dispute, offering valuable lessons in ethical domain negotiations.

Leah Smith, an Assistant Professor at the Walton College of Business, dives into the intriguing world of misspelled brand names. She discusses how these typos can influence consumer perceptions and decision-making. The podcast reveals why some misspellings detrimentally impact brand image and explores creative spelling as a unique branding strategy. Smith also highlights research showing that certain misspelled names can both confuse and attract consumers, emphasizing the fine line brands walk between creativity and clarity.

Mike Cyger, a domain investor and entrepreneur, introduces Nerve.io, an innovative project designed to simplify domain management with advanced API access. He tackles common frustrations with registrar APIs and discusses how Nerve can revolutionize portfolio management and application development. The conversation also delves into transparent pricing strategies, navigating domain valuations, and the importance of humor in community engagement. Insights into domain verification complexities and new tools for valuing domains further enrich this engaging discussion.

In this engaging discussion, Todd Hahn, CEO and founder of Dynadot, shares insights from his rapidly growing domain name registrar. He reveals new initiatives aimed at showcasing aftermarket domains to end users, including the innovative NameClub project. The conversation dives into the complexities of auction management and the rising trend of tokenizing domain names with blockchain tech. Todd also highlights the vibrant Chinese domain market, spurred by increased Alipay transactions, shedding light on emerging TLD trends and investor interests.

Join domain investors Mark Levine of Domain Theory and Logan Flatt of MediaCode as they discuss their 2025 sales results. They reveal impressive sell-through rates and share their strategies for buying and selling domains, including innovative lease-to-own models. The duo dives into the impact of AI on domain investments and explores the dynamics of various domain extensions like .gg and .AI. Their personal anecdotes and insights into market trends provide valuable takeaways for anyone interested in the evolving domain landscape.

Ron Jackson, publisher of DN Journal and an expert in domain name sales, joins the discussion to reveal the booming domain market of 2025. Sales have skyrocketed to $48.7 million, with highlights like the high-value Icon.com. The duo dives into the intrigue of two-letter domains and their allure for Chinese investors. Recent notable transactions include Slash.com and cloud.ai, emphasizing innovative business strategies and the connections to the evolving crypto landscape. The conversation showcases the growing significance of premium domains and the dynamic nature of this digital marketplace.

Carlos Armada, Director of Product at Name.com, dives into the revolutionary impact of AI on the domain name industry. He highlights how Name.com’s new API promotes seamless integration with AI tools. The discussion covers exciting advancements in domain registration, innovative coding solutions, and the evolving needs of both technical users and small businesses. Armada also emphasizes the importance of simplifying domain management for newcomers and the ongoing significance of domain names in the age of tech-driven transformations.

James Isles, a domain investor and GoDaddy contest participant, dives into the challenges of starting with just $500. He’s exploring AI tools to enhance domain searches. Joe Styler, the host of the Domain Academy podcast, discusses evolving strategies for choosing valuable domain names. They also share insights on pricing strategies and the importance of adaptability for new investors. Learn how to navigate the competitive market while making the most of a limited budget!

Daniel Koleshchuk, a senior associate at Hilco Digital Assets, shares his journey from flipping bike parts and sneakers to high-end domain brokerage. He discusses the art of spotting market opportunities and the importance of premium domains for businesses. Koleshchuk emphasizes the need for authentic communication about domain value and critiques industry jargon. He also highlights how, even in an AI-driven world, memorable domain names remain essential for online identities, showcasing their enduring significance amid digital evolution.

Learn why UDRP should be a last resort for many domain names. On today’s show, you’ll hear about the brand and trademark holder perspective of enforcement in the domain space. Daniel Greenberg, CEO of Lexsynergy, and Robert White, Head of Online Brand Protection for the company, join me to discuss how brands take enforcement actions. […] Post link: Brand enforcement tactics – DNW Podcast #542 © DomainNameWire.com 2025. This is copyrighted content. Domain Name Wire full-text RSS feeds are made available for personal use only, and may not be published on any site without permission. If you see this message on a website, contact editor (at) domainnamewire.com. Latest domain news at DNW.com: Domain Name Wire.