Indie Founder

Tiago Ferreira
undefined
Dec 31, 2025 • 54min

#369 - Selling Podsqueeze? What Happened in 2025 Changes Everything!

I speak about why we’re not selling Podsqueeze in 2026, our MRR numbers, tackling churn, and the challenges of B2B vs. B2C. I explain our SEO strategy and why we invested $1,500 in a domain. I share new learnings about automating with N8N and the impact of AI on SaaS. Distribution—not just building products—is key. My prediction for 2026: focus on what works, cut what doesn’t, double down on SEO and automation, and leverage all our assets for growth.Timestamps by PodSqueezeDecision Not to Sell PodSqueeze (00:00:03)  PodSqueeze Growth Metrics & Churn Reduction (00:01:19)  Retention Strategies: Pricing & Rollover Minutes (00:03:52)  Challenges of Bootstrapped vs. VC Startups (00:05:02)  Selling Triggers & Maintenance Mode (00:06:18)  Valuation: Lifestyle Business vs. VC Business (00:08:21)  B2B Strategy & Enterprise Sales Attempts (00:11:12)  Enterprise Pricing Challenges & Negotiation (00:14:40)  B2B vs. B2C Pricing Dilemmas (00:17:19)  Media Companies’ Financial Struggles (00:19:55)  Wrap Up: PodSqueeze Status & Passion vs. Business (00:21:54)  Buying a $1,500 Domain for SEO (00:23:47)  Exact Match Domains & SEO Insights (00:24:47)  Pivoting Landing Pages & Product Alignment (00:28:55)  Step-by-Step SEO Strategy for New Domains (00:31:37)  Backlink Building & Press Releases (00:34:07)  AI’s Impact on SaaS & Automation Tools (00:37:14)  Integrations & The Future of SaaS (00:40:11)  Distribution as the Key to Success (00:41:59)  Distribution vs. Shipping Fast (00:44:43)  Final Lessons & 2026 Predictions (00:48:14)  Conclusion & Podcast Future Plans (00:53:28)
undefined
Dec 24, 2025 • 19min

#368 - Why I Spent $1,500 on a Domain for My SaaS

I share why I bought my most expensive domain ever for $1,500 and break down the strategy behind it. I talk about the shift from product development to mastering distribution, especially through SEO. I discuss the difference between active and passive distribution and why owning the right keyword domains can give a huge advantage. I reveal our plan to turn keyword research into a SaaS factory, scaling by ranking for high-traffic, low-competition keywords. Plus, quick updates on Podsqueeze and our ongoing experiments with new products and domains.Timestamps by PodSqueezePodcast Introduction & Christmas Special (00:00:00)Tiago welcomes listeners, reflects on the podcast’s four-year journey, and introduces the episode’s main topic.The Most Expensive Domain Purchase (00:01:18)Tiago reveals he bought a domain for $1,500, much more than any previous purchase, and sets up the story.Distribution as the Key to Success (00:03:19)Discussion on why distribution, not development, is now the main challenge for digital products.Active vs. Passive Distribution Strategies (00:04:39)Comparison between content-heavy active distribution (social media) and more evergreen passive distribution (SEO).SEO and Its Predictability (00:05:59)Explains the team’s focus on SEO, its predictability, and how it drives traffic for their products.Learning from SEO Mistakes (00:07:16)Shares a past mistake of deleting high-traffic pages and how they pivoted to monetize that traffic.Keyword Research and Domain Strategy (00:08:28)Describes their approach to keyword research and the importance of finding high-search, low-competition keywords.The Power of Exact-Match Domains (00:09:50)Examples of how owning the right domain (e.g., podcastshownotes.com, whispertranscribe.com, nanobanana.com) can dominate search rankings.The New Recipe: Find Keyword, Buy Domain, Build Product (00:11:15)Outlines their new strategy: identify keywords, secure the domain, create a product, and repeat.Case Study: VideoQualityEnhancer.com (00:12:41)Details their recent $10 domain purchase for a high-volume keyword and plans to build and rank a product.The $1,500 Domain Negotiation (00:14:02)Story of negotiating and purchasing the audioenhancer.com domain for $1,500, their most expensive domain yet.Reflections on the Investment and Future Plans (00:15:23)Tiago reflects on the investment, the excitement, and the hope that this strategy will pay off.Vision for a SaaS Factory (00:16:38)Shares the vision of building a repeatable process and teams to create, grow, and maintain multiple SaaS products.Closing & Holiday Wishes (00:17:59)Wraps up the episode, invites questions, and wishes listeners a Merry Christmas and relaxing holidays.
undefined
Dec 15, 2025 • 25min

#367 - We Just Moved In To Our Own Office

I share the story behind getting our first dedicated Podsqueeze office in Portugal. I talk about the challenges of moving from a co-working space, hunting for a budget-friendly place, and doing DIY renovations with my co-founder. I explain how we furnished the space cheaply, set up a gym and podcast studio, and optimized for productivity. I cover office design debates, internet installation struggles, and plans for future meetups and collaborations. If you want a tour or have ideas, let me know!My twitter: https://x.com/wbetiagoMy Linkedin: https://www.linkedin.com/in/tiago-ferreira-48562095/Timestamps by PodSqueezeIntroduction and Episode Context (00:00:05)  Why Leave Home and Move to a Co-working Space (00:01:28)  Choosing the Right Co-working Space (00:02:39)  Benefits and Challenges of Co-working (00:03:53)  Deciding to Get Their Own Office (00:04:54)  Finding and Securing the New Office (00:05:56)  Planning the Office Layout and Functions (00:07:07)  Solving the Echo Problem and DIY Acoustic Panels (00:08:22)  Designing and Furnishing the Office (00:09:25)  Buying Second-hand Furniture and Equipment (00:11:54)  Setting Up the Gym and Office Desks (00:12:54)  Decorating and Balancing Design vs. Function (00:15:08)  Setting Up Utilities: Internet, Water, Electricity (00:16:11)  Internet Installation Issues and Going Viral (00:17:32)  Settling In and Realizing Office Needs (00:19:28)  Future Plans for the Office Space (00:20:30)  Community, Meetups, and Inauguration Plans (00:21:27)  Reflections on Bootstrapping and SaaS Benefits (00:23:39)  Conclusion and Call for Feedback (00:24:30)
undefined
9 snips
Nov 17, 2025 • 38min

#366 - I Took My First Step In Politics And You Should Do It Too!

Dive into a fascinating journey exploring local politics! Discover the hurdles faced by entrepreneurs eager to make an impact outside traditional roles. Hear insights on Portugal's pressing housing crisis and the nuances of political party dynamics. Reflect on the potential of direct democracy versus conventional systems. Tiago envisions how technology could enhance civic participation and transparency. Join a thought-provoking discussion about capitalism's merits and pitfalls and what a future with AI in democracy might look like!
undefined
Nov 12, 2025 • 31min

#365 - Why Did I Wear a Suit to Web Summit? Spoiler: It Worked!

Tiago shares his journey in negotiating a new office and the challenges he faced with the landlord. He experiments with dressing up at Web Summit and reflects on how it transformed others' perceptions and boosted his confidence. Highlights from the event include AI trends and standout startups, like a 3D-printed tissue innovator. Additionally, he discusses automations designed to streamline outreach and client management, revealing time-saving workflows that enhance productivity for his bootstrapped business.
undefined
11 snips
Nov 4, 2025 • 31min

#364 - How a Loud Neighbor Pushed Us to Get Our Own Office

Join the journey of two co-founders as they transition from the chaos of working from home to the challenges of co-working spaces. They face noise issues and limited access hours that spark a search for a private office. Discover how they finally find an ideal two-floor space that offers freedom, flexibility, and opportunities to build a community of indie makers. With candid insights on the trade-offs of each option, this discussion highlights the importance of a productive work environment and the value of choice in a capitalist society.
undefined
Oct 28, 2025 • 20min

#363 - How I Automated My Indie Business with AI and n8n

Discover how one indie founder is automating their workflow with N8N and AI! They cover innovative automations like creating press releases and scheduling social media posts. Learn about the technical setup and the challenges faced with integrations like LinkedIn. The discussion also dives into generating YouTube Shorts with AI and plans for automating B2B outreach. Maximizing distribution and scaling projects through automation is the key focus, aiming for significant growth and efficiency.
undefined
Oct 6, 2025 • 23min

#362 - The Best Strategies for Bootstrapped Founders at Business Conferences

My experience attending a business conference in Madrid as a bootstrapped founder. I talk about the challenges I faced pitching in Spanish, the costs involved in attending the conference, and why face-to-face meetings are so important for B2B sales. I share my own tips on networking, negotiating ticket prices, and preparing demos, and I also describe what it was like staying in a capsule hotel. I emphasize the irreplaceable value of in-person connections and engaging on social media, and I reflect on what it means to expand into new markets. I’d love to hear about your own conference experiences, so feel free to share them with me!
undefined
Oct 1, 2025 • 22min

#361 - Mastering the Art of Pricing: Balancing B2C Sensitivity with B2B Value

I speak about the challenges of setting prices for B2C and B2B customers. I share why B2C is more price-sensitive and talk about Podsqueeze’s shift to bigger B2B clients. I give examples from other SaaS companies—how some only show enterprise pricing and others adjust based on value or usage. I talk about Podsqueeze’s new pricing strategy for enterprise clients and my lessons from past mistakes. If you want to connect or have questions, reach out on Twitter or LinkedIn.Twitter: https://x.com/wbetiagoLinkedin: https://www.linkedin.com/in/tiago-ferreira-48562095/Timestamps por PodSqueezeIntroduction and Episode Overview (00:00:01)  Podsqueeze’s B2C Beginnings (00:01:35)  Transition to B2B and Hitting a Growth Plateau (00:03:07)  First B2B Sales Meetings and Pricing Challenges (00:06:21)  The Challenge of Serving Both B2C and B2B (00:07:53)  Example 1: Get Vocals’ B2B-Only Flexible Pricing (00:09:20)  Example 2: Turnkey’s Value-Based Pricing (00:12:04)  Example 3: SendGrid’s Usage-Based Tiered Pricing (00:14:41)  Podsqueeze’s Pricing Adjustments and Negotiation Issues (00:17:18)  Future Plans: Unlimited Enterprise Plan and Flexibility (00:18:26)  Conference Preparation and Closing Remarks (00:20:42)
undefined
Sep 22, 2025 • 27min

#360 - Bootstrapping vs Raising Funds: How AI Is Changing the Game for Indie Founders

Discover the trade-offs between bootstrapping and raising funds, along with insights into how AI is transforming entrepreneurship. Explore the challenges of product distribution, and find out how efficient tools can empower small startups. Reflect on the importance of maintaining work-life balance while navigating market risks and competition. Emphasizing long-term thinking, the discussion also tackles AI's impact on jobs and the economy, offering strategies for building resilient businesses in a rapidly changing landscape.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app