Real Estate Team OS

Carmen Morin discusses the flaws in content-based training for real estate agents and emphasizes the importance of performance-based training. She highlights the significance of developing skills, behaviors, and mindsets, along with providing support and feedback for agent success. The conversation also delves into the balance between autonomy and support in training programs, the distinction between content-based and performance-based training in real estate, and effective training methods within a real estate team.

Marcus Larrea, Co-Founder of Stellar Medical and Founder of Palm Paradise Realty Group, shares insights on gamifying standards, social media engagement, and team building strategies. He discusses the importance of competitiveness, reinvesting profits, and creating a competitive edge. Learn about his unconventional journey, leadership principles, and maximizing performance in real estate teams.

Jordana Tobel from Premier Listings discusses tripling agent count, 90-day listing program, AI training, positive culture, and evolving team structure for agents of different proficiency levels. Insights on buyer consultations, professionalization of real estate industry, and personal journey from tennis to career development.

Abel Gilbert, broker/owner of ONEPATH Realty in Miami, discusses the significance of culture and mindset for sustainable success in real estate. He reflects on the importance of focusing on the human experience of agents and clients. Abel shares insights on transitioning from agent to leader, the five essential departments of a real estate team, and the two crucial indicators to track. He emphasizes the need for robust systems, continuous learning, and nurturing a supportive team culture to navigate the ups and downs of the industry.

Jose Samano and Jeffery McGonigle, co-owners of Power Real Estate Group, discuss attracting and empowering new agents, emphasizing a collaborative culture and sales athlete development. They highlight the shift to professionalism in real estate, effective SOPs, team structure, and celebrating VAs. Key takeaways include the importance of grit and fundamentals, ISA support, building a professional team, working with VAs, personal preferences, and investing in learning and collaboration.

Entrepreneur Grant Wise shares insights on performance marketing, improving sales production, and agent recruiting. Topics include creating deal tracking reports, lead management policies, 3x return on lead sources, and the 'gaping hole' in many team businesses. Learn about optimizing marketing investments, email marketing strategies, and the importance of data analysis for sustainable growth.

General Manager Koby Sway from The Briley Team shares insights on the DIRECT model for agent accountability, lead conversion success, hiring coachable team members, and the growth of the real estate team. He discusses transitioning from corporate America, the importance of a GM role, overcoming challenges, and empowering agents to achieve their goals.

Tiffany Gobster, Team Leader of The Gobster Group, discusses building a team within a team. Topics include vibrant team culture, starting a team, recruiting agents, coaching, branding implications, and leveraging past success for future growth. She also shares insights on team dynamics, transitions, and the importance of teamwork in real estate.

Join Tony Tramontozzi, Team Leader of The Tozzi Group, as he shares insights on accountability calls, building a successful team within a team, attracting new agents, and maintaining a collaborative culture. Learn how he transitioned from property management to real estate, the importance of timing in leadership roles, and his plans for team growth and delegation.

Julia O'Buckley, Operations Manager with The Laughton Team, discusses building a tech stack for scale, including switching CRMs, with insights on agent adoption. They share their use of Follow Up Boss, Bara Agency, Sisu, and other tools to help their 200+ agents succeed.