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saas.unbound

Latest episodes

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Dec 12, 2024 • 43min

Uncovering the right problems in your SaaS with Shannon Vettes @Usersnap

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #28, Anna Nadeina talks with Shannon, CEO of Usersnap, a visual feedback and bug-tracking platform. ----------Episode's Chapters-------------- 00:00 - Introduction to Usersnap and Shannon's Journey 06:02 - Exciting Developments at Usersnap 09:01 - Insights from User Interviews and Market Trends 11:48 - The Role of AI in Product Development 15:06 - Collaboration and Knowledge Sharing at saas.group 18:11 - Empowering Women in Tech 24:42 - Women in Leadership: Navigating Challenges 28:02 - Effective Communication for Impact 29:21 - Team Growth and Recruitment Strategies 30:49 - Strategic Shifts in Product Development 32:41 - The Importance of Feedback in Strategy 34:11 - Understanding Market Positioning 39:48 - Wins and Lessons Learned 42:18 - The Power of Listening to Users Shannon - https://www.linkedin.com/in/svettes/ Usersnap - https://usersnap.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Dec 9, 2024 • 22min

Beyond the deal: finding hidden growth potential in SaaS acquisitions with Colin Keeley @Verne

Colin Keeley, Co-founder of Verne and a recruiter in Latin America, shares his insights on SaaS acquisitions. He discusses the nuances of enhancing acquired companies through customer feedback and strategic operational improvements. Keeley highlights the benefits of harnessing global talent, particularly from Latin America, to optimize business growth. The conversation also delves into balancing multiple ventures and the importance of effective communication in managing diverse teams in the competitive SaaS landscape. Tune in for unique strategies and valuable lessons!
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Dec 5, 2024 • 38min

Scaling SaaS businesses: tips from a serial GM with Zoltan Bettenbuk @saas.group

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #26, Anna Nadeina talks with Zoli, founder of SendStreak and Fishbowl, and the CTO of Timebutler, a tracking tool beloved by hundreds of companies and the most recent acquisition of saas.group. ----------Episode's Chapters-------------- 00:00 - Introduction to saas.group and Zoli's Journey 10:44 - Transitioning Roles and Responsibilities at saas.group 19:59 - The Role of AI in saas.group's Development 25:15 - Entrepreneurial Spirit and Personal Projects 32:58 - Growth Strategies and Team Dynamics Zoltan - https://www.linkedin.com/in/zoltanbettenbuk/ Timebutler - https://timebutler.de/ Scraper API - https://www.scraperapi.com/ SendStreak - https://www.sendstreak.com/ Fishbole - https://www.fishbole.io/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Dec 2, 2024 • 38min

From raising funds to bootstrapping SaaS business with Osman Koc @UserGuiding

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #25, Anna Nadeina talks with Osman, Co-Founder & CEO at UserGuiding, a no-code product adoption tool. ----------Episode's Chapters-------------- 00:00 - Introduction to UserGuiding and Osman Koc 8:15 - Common Traps for First-Time Founders 13:35 - Raising Funds and Managing Cash Flow 17:21 - The Importance of Community in Entrepreneurship 24:38 - Improving User Onboarding 28:34 - Final Thoughts and Hacks for Founders Osman - https://www.linkedin.com/in/koc/ UserGuiding - https://userguiding.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Nov 28, 2024 • 50min

Top SaaS SEO insights founders should know in 2025 with Mark Williams-Cook @AlsoAsked

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #24, Anna Nadeina talks with Mark, founder at AlsoAsked, a free keyword research tool for exploring the questions your visitors are asking, Digital Marketing Director at Candour, podcast host, and a well-known SEO expert. ----------Episode's Chapters-------------- 00:00 - Mark's Journey in SEO and Agency Experience 03:08 - The Inspiration Behind AlsoAsked 06:32 - Transitioning from Free Tool to Paid SaaS 10:41 - Managing Multiple Ventures and Prioritization 17:43 - Use Cases for AlsoAsked in SaaS and Beyond 25:01 - SEO Insights and Challenges for Founders 27:12 - Understanding SEO Challenges and Strategies 31:04 - The Evolution of SEO: From Traditional to Semantic 32:38 - The Role of Structured Data and AI in SEO 36:58 - Preparing for AI-Driven Content Optimization 41:25 - Insights on Tools and Techniques for SEO Success 44:20 - Reflections on Wins, Failures, and Learning in Business 47:31 - Consistency and Generosity: Keys to Long-Term Success Mark - https://www.linkedin.com/in/markseo/ AlsoAsked - https://alsoasked.com/ Candour - https://withcandour.co.uk/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Nov 25, 2024 • 38min

The most valuable strategy for SaaS success with Rory Sadler @trumpet

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #23, Anna Nadeina talks with Rory, founder and CEO at trumpet, auto-personalised & interactive digital sales rooms. ----------Episode's Chapters-------------- 00:00 - Introduction to Rory Sadler and trumpet 05:01 - Identifying the Problem trumpet Solves 12:23 - Leveraging Communities for Growth 18:17 - Adding Services to the Product 24:25 - Balancing Customer Feedback and Product Development 31:33 - Fostering a Growth Mindset in Team Members 37:55 - Biggest Wins and Learning Moments Rory - https://www.linkedin.com/in/rory-sadler-trumpet/ trumpet - https://www.sendtrumpet.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Nov 21, 2024 • 36min

40 investors, 1 exit. How to navigate a SaaS acquisition with Yassine Chabli @Beekast

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #22, Anna Nadeina talks with Yassine, founder of Beekast, an online meeting tool for agile teams. Which saas.group acquired last year.----------Episode's Chapters-------------- 00:00 - Introduction to SaaS Inbound Podcast and Guest Background01:47 - Yassine's Journey: From Coding to Founding Bcast03:56 - The Importance of Pivoting in Business05:48 - Identifying the Ideal Customer Profile (ICP)08:48 - Transitioning from Outbound to Inbound Marketing11:00 - Leveraging Events and Content Marketing for Growth14:09 - The Decision to Raise Funding and Its Implications18:09 - Navigating the Acquisition Process23:13 - Cultural Fit and Integration Post-Acquisition25:54 - Yassine's Next Venture: Billabex28:59 - Lessons Learned: Wins and Failures in Entrepreneurship29:58 - Hiring Hacks for Sales RepsYassine - https://www.linkedin.com/in/yassinechabli/Beekast - https://www.beekast.com/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Nov 18, 2024 • 38min

Growth secrets of scaling a SaaS to $30M+ ARR with Augustin Prot @Weglot

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #21, Anna Nadeina talks with Augustin, Co-founder and CEO at Weglot, a translation tool that lets you convert your content into more than a hundred languages. ----------Episode's Chapters-------------- 00:00 - Introduction to Weglot and Augustin's Background 05:18 - The Journey of Building Weglot 11:40 - Company Culture and Employee Retention 18:27 - How Weglot Works: The Translation Process 29:15 - Customer Acquisition Strategies 32:42 - Reflections on Wins and Failures 35:47 - Growth Hacks and Market Strategies Augistin - https://www.linkedin.com/in/augustin-prt/ Weglot - https://www.weglot.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Nov 14, 2024 • 44min

Launching a SaaS in 45 days with no budget with Toni Dos Santos @Buska

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #20, Anna Nadeina talks with Toni, founder of Buska, Online Presence Monitoring tool for startups, SMBs and Entrepreneurs. ----------Episode's Chapters-------------- 00:00 - Toni's Journey from Music to Tech 05:01 - Understanding Buska: The Tool for Lead Generation 11:45 - Targeting SMBs: The Market Strategy 12:37 - Leveraging Free Trials and Tools for Launch 14:43 - The Role of AI in Marketing and Content Creation 20:07 - Building a Successful Newsletter 23:53 - Transitioning from Employee to Entrepreneur 26:30 - Overcoming Imposter Syndrome in Entrepreneurship 30:38 - Navigating the Noise of Social Media 34:54 - Current Status and Future Plans for Buska 36:46 - Reflections on Wins and Failures 39:03 - Practical Hacks for Customer Acquisition Toni - https://www.linkedin.com/in/dossantostoni/ Buska - https://www.buska.io/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Nov 11, 2024 • 46min

Becoming a market leader in contract management SaaS category with Sebastian Wengryn @ContractHero

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.In episode #19, Anna Nadeina talks with Sebastian, Co-Founder & CEO at ContractHero, the all-in-one software for your contract management.----------Episode's Chapters--------------00:00 - Introduction to Contract Hero and Sebastian's Background06:41 - Identifying the Problem: Contract Management Challenges11:04 - Lessons from First-Time Founders16:47 - Sales Experience and Its Impact on Company Growth21:49 - Transitioning from Product-Led to Sales-Led Approaches25:53 - Understanding Jobs to Be Done in Contract Management30:58 - Feature Parity in SaaS35:24 - The Importance of Contract Management40:48 - Wins and Failures in Business49:14 - The Principle of OptionalitySebastian - https://www.linkedin.com/in/sebastian-wengryn/ContractHero - https://www.contracthero.com/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

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