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AI-Driven Marketer: Master AI Marketing To Stand Out In 2025

Latest episodes

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25 snips
May 2, 2025 • 44min

The Dark Side of AI: Why Marketers Should Be Weary of Using AI To Persuade

Travis Sanchez, a marketing strategist and brother of Dan Sanchez, joins the conversation to unpack the ethical concerns surrounding AI in marketing. The duo explores AI's manipulative power, discussing how it can mislead users and the illusion of its understanding. They delve into the dangers of confirmation bias and emphasize the responsibility marketers have to ensure integrity in their practices. Humorously, they confront the fine line between flattery and objectivity in AI interactions, urging marketers to maintain trust and transparency.
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12 snips
Apr 26, 2025 • 42min

Automation vs Agents, Gamma's Rise, and Tools That Will Change Everything

Travis Sanchez, a marketing expert and brother to Dan Sanchez, dives into the latest AI innovations and their impact on marketing workflows. They explore exciting updates to ChatGPT’s API and the evolution of AI image generation. The conversation highlights Apple’s struggles in AI development and discusses the tension between Elon Musk and OpenAI. They also unveil Gamma.app, a revolutionary design tool, and share insights on transitioning from automation to strategic marketing systems.
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Apr 23, 2025 • 2min

25+ AI Tools That Will Change How You Create Content Forever—Live Encore!

Discover a treasure trove of AI tools that will revolutionize your content creation process. Listen as Dan Sanchez shares insights from a highly acclaimed masterclass, showcasing over 25 game-changing tools and workflows. He emphasizes how these resources can help marketers work smarter, not harder. Plus, find out how to register for this exclusive, free masterclass. Get ready to elevate your marketing strategies and stand out with cutting-edge AI advancements!
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29 snips
Apr 18, 2025 • 1h 1min

AI Avalanche: What OpenAI, Google & Grok Just Dropped

Join Dan Sanchez and his brother, Travis Sanchez, as they dive into the latest AI breakthroughs from OpenAI, Google, and Grok. Travis, a tech enthusiast, sheds light on OpenAI’s viral image generator and the implications of its new API models. They discuss the transformation of AI into digital assistants that personalize marketing efforts and the ethical dilemmas surrounding AI-generated content. With humor interspersed throughout, they also contemplate the emotional gaps in AI interactions and the future of artificial general intelligence.
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47 snips
Apr 16, 2025 • 33min

How AI Agents and Custom GPTs Are Transforming Marketing Workflows and Strategy

Dive into the world of AI in marketing with insights on how it can revolutionize workflows. Discover the 'Faster, Better, Smarter' framework that empowers marketers to automate repetitive tasks, reclaim creativity, and personalize experiences at scale. Learn about custom GPTs acting as personal life coaches and brand bots tailored to client needs. Practical examples illustrate how to streamline processes and enhance decision-making with AI agents, making it a must-listen for anyone wanting to elevate their marketing strategy!
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19 snips
Apr 15, 2025 • 15min

Marketers, This Is How You Don't Get Replaced by AI (Human Edge Framework)

Dan Sanchez introduces the Human Edge Framework, emphasizing the irreplaceable value of core beliefs in marketing's AI-dominated future. He outlines three key pillars: personal branding as a trust anchor, relational capital for building authentic relationships, and discernment to filter AI's insights. The discussion highlights how maintaining a unique human touch can create a resilient career and brand, ensuring marketers stay relevant and powerful. This framework is essential for anyone navigating the evolving landscape of AI in marketing.
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10 snips
Apr 11, 2025 • 42min

Your Personalized AI Is Now a Competitive Moat

Join Travis Sanchez, co-host and AI enthusiast, as he dives into the latest AI marketing strategies. He discusses ChatGPT’s memory feature and its implications for user interaction, emphasizing the exciting yet concerning evolution of AI. Travis reveals how personal AI accounts can transform careers and highlights the must-know analytics tool, Microsoft Clarity. The episode also tackles the impact of AI detection tools on creative writing, and the ongoing debate around automation priorities in marketing.
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Apr 4, 2025 • 56min

The ChatGPT Moment for Images Just Happened—Here's What It Means

In this AI marketing podcast episode, Dan and Travis Sanchez dive into the groundbreaking updates to ChatGPT’s 4.0 image generator and explore how it's changing the game for marketers, creatives, and business owners alike. They dissect what makes this release different, from its ability to handle complex text in images to real multimodal generation that finally delivers on the AI design promise. The brothers also discuss the practical limitations, the viral Studio Ghibli trend, and a powerful new mindset for marketers in the AI era. Plus, Dan shares insights from his Social Media Marketing World presentation and a viral post from Stephen Bartlett that every creative professional should hear.My Favorite AI Tools ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtools n8n AI Automation Platform - https://danchez.com/n8nResources Mentioned Matt Wolfe’s AI image use cases video: https://www.youtube.com/watch?v=0ahIpX6H2Fw Google ImageFX - https://deepmind.google/technologies/imagefx/ Suno (AI music tool) - https://www.suno.ai/ Napkin (diagram creator) - https://napkin.io/ CapCut with AI tools - https://www.capcut.com/ Perplexity AI - https://www.perplexity.ai/ Grok (X’s AI tool) - https://x.ai/ Stephen Bartlett’s Viral LinkedIn Post: https://www.linkedin.com/feed/update/urn:li:activity:7311296027062341633/Timestamps 00:13 – Why ChatGPT-4.0's image generator broke Dan's presentation deck 02:20 – First impressions and real-world design test results 04:00 – What’s new: real multimodal capability and image + text accuracy 07:00 – Dan’s attempt at a kids book using only ChatGPT 10:00 – Viral trend: Anime-style selfies and OpenAI's smart launch strategy 14:00 – Copyright controversy, design emulation, and creative disruption 21:00 – Practical use cases: from fashion previews to dental tourism 25:00 – GPT-4.0’s upgraded base model: surprisingly better than 4.5 28:00 – Takeaways from Social Media Marketing World: AI's growing footprint 33:00 – The “AI adoption staircase” for marketers: what to learn next 39:00 – Procter & Gamble study: Individuals with AI outperform entire teams 41:00 – Vibe Marketing: AI-driven productivity or creative burnout? 45:00 – Stephen Bartlett’s viral post and the danger of romanticizing your craft 50:00 – Why marketers must double down on human advantage + AI mastery
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Mar 21, 2025 • 49min

Google Imagen, AI Video, & How to Prepare For the AI Economy

Travis Sanchez, a video expert and drone enthusiast, joins his brother Dan to discuss the cutting-edge world of AI video generation. They break down the evolution of AI videos, the potential of Google’s new image generation tool, and the implications for marketers. The brothers address the challenges of maintaining quality in AI-created content and the ethical considerations surrounding AI-generated job applications. Get ready for insights that can help marketers navigate the rapidly changing landscape of AI!
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Mar 19, 2025 • 26min

How to Automate Your Podcast Using AI Without Losing Your Soul

In this AI marketing podcast episode, Dan Sanchez shares how AI has transformed his podcast production workflow. He reveals how he automates pre-production, production, and post-production to turn a single episode into a high-value content waterfall—saving time and maximizing reach. From using custom GPTs for research and outlines to leveraging Zencastr for recording and editing, and finally automating content distribution with N8N, Dan walks you through his streamlined, AI-powered process. If you're a podcaster or content marketer, this episode will show you how to create more content with less effort using AI-driven automation.My Favorite AI Tools ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtools n8n AI Automation Platform - https://danchez.com/n8n MyShowrunner.com/Timestamps 00:00 – How AI Has Changed Podcasting Forever 01:35 – Pre-Production: Custom GPTs & Automating Research 06:12 – Production: Why Dan Uses Zencastr for Everything 10:34 – Post-Production: Automating Show Notes, Titles & More 13:02 – Automating YouTube Uploads with N8N 18:45 – Automating Blog Posts & SEO with AI 21:28 – AI-Generated Social Media Posts & Scheduling 24:54 – The Future of AI-Driven Podcast Workflows

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