Matei Psatta is behind some of the most successful billboard advertising in the US and Europe. He shares why Out Of Home marketing is great for brand storytelling.Matei is Co-founder and CEO at Blindspot, the company building the world's first interconnected network of digital indoor & outdoor screens for advertisers.He and Daniel get into conversation on how to drive traffic using clever billboard tactics, why in-house creatives are a trend Matei loves to see, and connecting the dots between creativity and effective marketing.Do you want your website to stand out in a crowded marketplace? Turn the online spotlight back to your site and grab your customers’ attention with Semrush. For next level online marketing visit semrush.com/free and try it free for 7 days.Follow Matei:LinkedIn: linkedin.com/in/mateipsattaTwitter: https://twitter.com/mateipsattaKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

Anthony responds to 7 quick fire questions from Daniel in this fireside chat.Get to know the B2B content marketer better and hear what motivates and inspires him.Follow Anthony:LinkedIn: linkedin.com/in/akennadaTwitter: https://twitter.com/akennadaKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

Justin Welsh has been wildly successful in his mission to become a diversified solopreneur. And it all comes down to content.Join Daniel and Justin at this AirMeet virtual event where Justin unpacks the playbooks he’s created for overcoming friction when creating, how to build out templates, and the secrets to his own success,Follow Justin:LinkedIn: linkedin.com/in/justinwelshTwitter: https://twitter.com/thejustinwelshKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketingSign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.comTimestamps:00:00 Intro04:54 The No-Hypothesis Hypothesis07:35 Starting Out Advice10:49 The Ideation Starting Point14:48 Justin’s 10-Step Process20:36 The Copywriting Template23:58 Being Cognizant29:14 Thinking In Concentric Circles36:04 All Multifaceted40:24 The Theme

Connor and Tyler Fyfe make the kind of video content that moves the needle on your marketing goals. How? Find out on this high signal episode.Daniel gets into it with Connor and Tyler as they discuss why you should replace the word ‘algorithm’ with the word ‘audience’, why driving an emotional response is a powerful marketing tool, and how you should consider quality versus quantity.And how can you create a better experience for prospects, automate the handoff to sales, and fill your pipeline with quality leads? Calendly’s scheduling automation helps marketers convert high-value leads and quickly connect them to sales. Visit calendly.com for your personalized demo.Follow Connor:LinkedIn: linkedin.com/in/connor-fyfe-filmsFollow Tyler:LinkedIn: linkedin.com/in/tyler-fyfeKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.comTimestamps:00:00 Intro04:25 Replace Algorithm With Audience09:25 Why Cutting Back Content Isn’t Always The Best Tactic12:04 Quantity Or Quality?14:43 Delivering On The Promise19:20 The Beast Example23:02 Content Creation That Demands Action25:39 Bad Creative Is No Longer An Option28:26 Where To Place Your Budget30:42 The Writing Focus

Daniel has 7 rapid-fire questions for Brendan, one of the key names in influencer marketing.Join them in this fireside chat and get the personal story behind the headlines.If you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!.Follow Brendan:LinkedIn: linkedin.com/in/brendangahanTwitter: https://twitter.com/brendangahanKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

How do you create content that converts? Ask Ari Muray, VP of Growth at Sharma Brands and creator of the Go-To-Millions newsletter, reaching more than 14.5k subscribers twice a week.Join Daniel and Ari for this AirMeet virtual event, where Ari unpacks her playbook on content that converts.Follow Ari:LinkedIn: www.linkedin.com/in/arimurrayKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketingSign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

First impressions count and when your customer has a great onboarding experience, they’ll be back. Discover Val Geisler’s retention marketing strategies.Val is Customer Advocacy Lead at Klaviyo. She’s also a CustomerX award nominee and speaker.Daniel and Val get into how a background in theater was the perfect fit for a career in marketing, how customer acquisition relies on onboarding, and how to distribute data insights in a meaningful way to your marketing team.Follow Val:LinkedIn: https://www.linkedin.com/in/lovevalgeisler/Twitter: https://twitter.com/lovevalgeislerKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

Join Daniel as he and Cody get into 7 questions that reveal Cody’s motivation and passions for marketing and more.Join them in this fireside chat.If you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!Follow Cody:LinkedIn: linkedin.com/in/cody-plofker-47a29b120Twitter: https://twitter.com/codyplof Keep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

Morgan J Ingram is a marketer at the top of the B2B game and he’s opening up his email playbook. Grab a pen.Join Daniel Murray and Morgan for this Airmeet virtual event, where Morgan unpacks the secrets to email success - all signal, no fluff.Follow Morgan:LinkedIn: linkedin.com/in/morganjingramTwitter: https://twitter.com/morganjingramKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketingSign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

How do you create the kind of content your audience actually wants?Anthony Kennada is solving the problem for B2B companies with AudiencePlus, building software, content, and community to help every company evolve their content and media marketing.Daniel and Anthony get into distributing content in a meaningful way, the community-led growth trend, and why people buy from people.Do you want your website to stand out in a crowded marketplace? Turn the online spotlight back to your site and grab your customers’ attention with Semrush. For next level online marketing visit semrush.com/free and try it free for 7 days.Follow Anthony:LinkedIn: linkedin.com/in/akennadaTwitter: https://twitter.com/akennadaKeep up to date with the latest news from The Marketing Millennials:.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.comHow to Write Content For a B2B Audience Write Content With a B2B Perspective Use Short Sentences And Paragraphs Be Ultra-Specific. Don’t Shy Away From Industry Jargon. Don’t Be Afraid To Be Funny And Use Storytelling