No Fluff MSP Marketing

We are super fortunate that we manage dozens of social media accounts for our members. This has provided some excellent real world data that has helped us improve our service. In this episode, we lay out what the data has shown over the last 6 months and how social media best practices for different platforms are changing for MSPs. Maddie provides some great tips to start improving your social media presence right away! If you're having trouble managing your own social media and would like Maddie to manage your accounts, feel free to check out that service and what it includes here: https://campers.msp-camp.com/product/social-media-management/

We've heard it a million times.... "Raise your prices!" People love oversimplifying something that does need to be approached thoughtfully and carefully. Everyone screams WHAT to do, but I rarely hear HOW to do it. In this episode, Taher outlines the specific approaches he took in the two categories of raising prices that will be covered: Clients on legacy prices that you need to move up to current prices Price increase for managed clients that are at current prices This may not be the perfect solution, but it worked exceptionally well at our MSP. In one instance, we added $8,000 in MRR in one week with no client churn. Don't miss this one! If you want to check out the email we used in this campaign, check out msp-camp.com!

Inbound Marketing is very different from Outbound Marketing for MSPs. They are both effective and they both have Pros and Cons. In this episode we lay out the differences for MSPs, as well as our recommendation on where to start! Don't forget to stop by camp to check out our latest content or to get your free 7-Day Trial started at msp-camp.com!

ScaleCon24 was an exciting first-year event with valuable insights on marketing and sales. Key highlights include effective direct mail strategies and the importance of consistent campaigns. Diverse presentation styles kept energy high, especially during impactful sales training sessions. Live feedback sessions were crucial in shaping future events, ensuring better engagement and attendee experiences. The conversation also stressed the significance of practical presentations and the ongoing effectiveness of SEO and Google AdWords for Managed Service Providers.

In today’s episode, we’re switching things up as I chat with Steven about his impressive career journey, starting as an intern at Alltek and now running the content team here at MSP Camp. We look back on his early days, the challenges he faced, and how he developed the management and organizational skills that helped him grow within the company. From the lessons he picked up along the way to his unique approach to leadership, this is a fun and insightful conversation about how he’s made his mark in MSP Camp! If you want to see some of his awesome content and use it in your own marketing, check out MSP Camp at msp-camp.com.

In this episode, I’m excited to welcome back Jeannie and David for a deep dive into one of the most critical factors in the success of any MSP: peer groups and mentorship. Over the years, these relationships have been game-changers for my own growth and the growth of countless MSPs. We explore how peer groups provide not just accountability but a space to exchange ideas, gain insights, and avoid costly mistakes by learning from others’ experiences. We talk about how mentorship, whether formal or informal, can propel you forward by giving you guidance from those who've been in your shoes. Whether you're just starting out or running a multi-million dollar MSP, the value of a peer group or mentor can’t be overstated. It’s not just about having a network; it's about having people in your corner who push you to reach your goals and hold you accountable when things get tough. If you're not a camper yet and want to be part of a community of like-minded MSPs, join camp at MSP Camp (msp-camp.com).

Dive into the essential role of content in closing sales. Learn how to leverage high-quality visuals to justify premium pricing and engage clients effectively. Discover the power of tailored videos that simplify complex topics while keeping it fun. Hear about useful tools like SharePoint for managing MSP content. Plus, get tips on organizing your materials and creating helpful checklists to streamline communication with your team. Ready to sell smarter with your content?

Discover the essential steps to launch a successful Managed Service Provider business, even if you're a newcomer. Gain insights on realistic growth expectations and effective branding strategies to establish a strong online presence. Explore vital marketing techniques, including local SEO and networking, designed to thrive in a competitive landscape. With a clear three-year growth timeline, you'll be equipped with practical tips to foster a sustainable and flourishing MSP. Don't miss the chance to accelerate your growth!

In this episode, we focus on the importance of taking action in MSP marketing. We know that it's easy to get lost in planning and discussing strategies, but success comes from actually putting those plans into motion. I’ve spoken with many MSPs who have had brilliant marketing ideas, yet years go by, and those ideas remain just that—ideas. Don't let that be you! Remember, the difference between planning and success is action—let’s get it done! And if you're looking for more actionable ideas and strategies, don't miss ScaleCon 2024! It's the ultimate event for MSPs who are ready to take action and scale. Check out ScaleCon24.com for more details and to register! Also, check out MSP Camp at msp-camp.com for some great content to implement into your MSP marketing.

In this episode, Taher sits down with Harrison Baron from Growth-Generators.com to dive deep into the upcoming ScaleCon2024 event. They also discuss the critical role that content plays in the success of MSPs and share actionable insights on how MSPs can stand out in a crowded market with smart, effective marketing strategies. Whether you're looking to refine your current approach or explore new tactics, this conversation is packed with valuable tips to help you scale your MSP. Don't miss out on the chance to secure your spot at ScaleCon2024! With only 10 tickets remaining at the current Early Bird pricing, now is the perfect time to register and ensure you benefit from this incredible opportunity. Lock in your pricing today at https://scalecon24.com/!