No Fluff MSP Marketing

I recently had the pleasure of being interviewed by Kyle Newton for the TribePUB podcast. In this episode, I share the backstory of MSP Camp, diving into its origins at Alltek and the journey that led us here. We also explored the concepts of gamification and themification, discussing how we have used them at MSP Camp and the practical applications and insights that can benefit MSPs at all levels. MSP Camp is cohosting a MSP marketing conference with The Tech Tribe in Las Vegas October 2nd-4th. This 3-day conference will be packed with marketing insights and strategies I can almost guarantee will help you scale your MSP. Early Bird tickets are almost sold out! Sign up today https://scalecon24.com

At MSP Camp, we provide MSPs with tons of templates they can use for their marketing across platforms. However, we're also huge advocates for custom content. There are situations where templates work better than custom content and vice versa—it's all about finding the right balance. In this episode, we go over some of the main scenarios where one approach would be better than the other. If you are ready to scale your MSP with actionable marketing insights like this one, we are co-hosting an MSP marketing conference with The Tech Tribe in Las Vegas October 2nd-4th. Sign up today to lock in Early Bird pricing https://scalecon24.com. Need some great templates for your marketing? Become a camper at MSP Camp (msp-camp.com).

If you've been listening for a while, you know I have never done a podcast episode on CRMs or list building as that is not where my strengths are. But for this episode I brought on the list building legend Kevin Clune! Kevin is an expert in list building and growth funnel, and he provides a lot of great strategies in this episode. He wrote one of the best books on the MSP growth funnel titled "The MSP Growth Funnel: A Complete Guide To Marketing & Selling Managed Services." It's full of even more amazing advice from Kevin Clune himself and you can get it here: https://amzn.to/3LtzRqs ScaleCon 2024 registration is also now open! You can register here: ScaleCon!

In this episode, I got the opportunity to ask Andrew Moon his top tips and strategies for boosting your MSP's LinkedIn. Whether you're just starting out or looking to up your game, Andrew's insights will help you get the most out of your LinkedIn marketing. I hope you found this helpful and can apply some of this advice on your own LinkedIn. Need some fresh content to post on your LinkedIn? Check out MSP Camp .

A lot of MSPs are not doing these simple things that, if you do, are almost guaranteed to make you stand out from all other MSPs in your area. This clip is a gold nugget of information and I hope you are able to implement at least one of these things. Do you need some content to help you implement these tips? Become a camper at MSP Camp (msp-camp.com).

There is a lot of marketing advice out there and it can sometimes feel overwhelming to figure out exactly what you need to market your MSP. I'm a big believer that marketing works just the same in the MSP space than it does in any other industry. To simplify things, we spent a lot of time boiling down what works for marketing an MSP into 12 Pledges. If you are an MSP Camp member you can download a printable version of these pledges under Guides. Not already a camper? Sign up now at MSP Camp (msp-camp.com).

Your MSP's homepage is likely one of the first things your prospects see from you, and first impressions matter! In this episode, we delve into proven strategies to enhance your homepage and turn visitors into leads. From using social proof to integrating videos, these are our top tips to make your homepage a powerful lead-generation tool. Tune in to learn how to make your MSP stand out from the competition! Need some new content for your website? Check out our content at MSP Camp (msp-camp.com)

At MSP Camp, we love our members! You'll often hear us referring to our members as our campers and, in all honesty, we would not be where we're at without them. That's why we're currently doing a Member Series where we invite our campers to the podcast to share their experiences. In this episode, I had the honor of having Scott and Eyan from ITS Telecom. They joined MSP Camp when we only had 6 campaigns live and put their faith in us. Two years later, and they're still here and seeing our progress each day. Not already a camper? Sign up now at msp-camp.com!

In this episode, I interviewed one of our campers: Zvon from Campfire Tech! We discussed how Campfire came to be as part of a merger of three MSPs and I got to hear his perspective of sales within the MSP industry. There is a lot of good information packed into this episode, and I hope you were able to get something out of it. Want to be a camper? Sign up at MSP Camp (msp-camp.com).

This week I had the pleasure of interviewing Andrew Moon for the podcast. Andrew Moon is an expert in coffee talks and LinkedIn marketing in the MSP space and it was great listening to his story and advice. I hope you were able to learn something from this episode! If you would like to learn more about MSP Camp visit msp-camp.com.