No Fluff MSP Marketing

In this episode we spill the beans! We appreciate you following and supporting the MSP Camp journey from incubation to hopefully one day a major player in the MSP space. In this episode we cover what's new at MSP Camp as well as some exciting new changes coming this year! If you're a listener and you haven't check out MSP Camp... shame on you. Just kidding :) but seriously check us out at MSP Camp.

New client onboarding is exceptionally important. In this episode we discuss exactly WHY it's important as well as actionable advise to immediately improve the new client onboarding experience. This is a long one, but there's a lot to cover! Don't forget to check out msp-camp.com

This is a recording from a presentation I did at Techcon Unplugged in September on inbound marketing. I posted it on YouTube but most of our audience is still on this podcast and I really think it's worth listening too! You know what I say about repurposing content :) On another note, I HIGHLY recommend getting your ticket to Techcon Unplugged this year. It was an incredible event and the MSP Camp team will definitely be there again this year! Ticket link: https://www.eventbrite.com/e/techcon-unplugged-2024-tickets-789463164577

I started as a marketing intern at an MSP almost 8 years ago to the day I posted this. I am now no longer working at an MSP since leaving January 1st 2024 to focus on MSP Camp full time. Cool thing is, I can now fully and objectively look back on my time as the VP of Business Development and share some of the key lessons that I learned either though success... or failure. Important lessons have come from both. I will undoubtedly have multiple parts to this series and I hope this can help you on your own journey at an MSP!

This episode is from a webinar I had with George at Augmentt. We received some positive feedback on it so I figured I would repurpose for the podcast :) I cover the top tactics we used at Alltek to get more leads from our entire team. Worked like a charm! I hope this helps you get your entire team on board with growth! If you're not an MSP Camp member yet, what are you waiting for? It's a 30 day trial and month to month... you need to at least take a peek at: msp-camp.com

Remember Hunter? The dude that gave away a Tesla? Well, he took it a step further since last time we spoke and gave away a brand new Corvette C8! I always enjoy conversations with Hunter. He is a true marketer and continues to push the envelope. I hope this episode inspired you to be bold and take a big leap!

This is one of my all time favorite episodes. Not only is Symon just a super cool dude that's fun to talk to, but he is exceptionally insightful. I learned a ton talking with him and I'm sure you will to. We discussed standing out in a crowded market, as well as many other topics you won't want to miss. Symon is the current Director of Brand at ScalePad and has many years of managing B2B marketing teams. Don't skip this one!

Hunter Nelson, an experienced MSP marketer, discusses Google PPC best practices and shares 5 actionable tips to improve marketing. The podcast covers the effectiveness of Google ads, importance of ranking, starting budget recommendations, well-designed landing pages, and opportunities for improvement in marketing. Hunter emphasizes the effectiveness of Google PPC for MSPs when done right and advises smaller MSPs to focus on creating their own content for marketing efforts.

It can feel like rolling a dice when going to hire your first (or even second or third) salesperson at your MSP. In this episode, Brian covers what to before you hire, what guidelines and activity to expect, and how to measure results and hold your people accountable while also giving them breathing room to succeed. Brian is a good dude that really knows his stuff on the sales side of things. Give it a listen!

It can seem overwhelming... Marketing your business Closing new businesses A new MSP popping up every week in your area How do you compete? In this episode, we lay out some groundwork for 2024 to keep in mind as you continue to grow your marketing efforts and dominate your local market!