Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Jon Levesque, CEO of Seeq and a pro in community building, dives into the changing landscape of community-driven growth. He reveals why brand communities can't thrive in isolation anymore and need to connect where audiences are active. Jon discusses the decline of virtual-only events, highlighting how they’ve lost their charm post-pandemic. He emphasizes the resurgence of in-person engagements, advocating for their enduring impact on conversion rates. This insightful dialogue offers a fresh perspective on community strategy.

73% of consumers rely on peer recommendations when AI responses lack transparency. Jon Levesque, CEO of Seeq, has built experience networks that generate structured data layers from unstructured consumer conversations, directly influencing AI search results for travel and lifestyle queries. The discussion covers how experience networks create competitive advantages when traditional rankings disappear, frameworks for converting peer conversations into AI-readable data structures, and strategies for positioning experience-driven content to influence large language model responses across major search platforms.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Community-driven growth outperforms personality-based strategies by 3x in retention rates. Jon Levesque, CEO of Seeq, shares proven methodologies for building sustainable communities that scale beyond individual influence through systematic engagement frameworks. The discussion covers the audience-versus-community distinction framework, stage-sharing leadership models, and narrative positioning strategies that prioritize collective value over personal branding.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

73% of travelers say influencer recommendations drive booking decisions, yet creators earn nothing from $3,000 vacations they inspire. Jon Levesque, founder and CEO of Seek, has built an AI-native platform that transforms saved social media into bookable itineraries while ensuring creators capture affiliate revenue from their influence. The discussion reveals how experience networks are replacing traditional directory models through direct creator-to-consumer attribution systems, AI-powered content translation into SEO-optimized web pages, and affiliate partnership frameworks that deliver 70% revenue shares to travel creators.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Enterprise brands face visibility challenges as AI and agent-led search reshape discovery patterns. Killian Dunne from Telepathic brings proven expertise in helping sophisticated SEO teams navigate multi-channel visibility strategies beyond traditional domain optimization. The discussion covers implementing an SEO hierarchy of needs framework to assess current capabilities before advancing to AI-optimized tactics, and developing comprehensive visibility strategies that extend beyond owned domains to include strategic placements across social channels and platforms like Reddit.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI search visibility faces unprecedented compression challenges. Killian Dunne, founder of Telepathic, explains how noise reduction in AI systems is forcing brands to distill their messaging into one or two core positioning statements rather than broadcasting multiple value propositions. The discussion covers strategic message compression frameworks for enterprise brands and attribution complexity management strategies as user search behavior becomes increasingly varied across AI-powered platforms.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI agents will replace traditional research within 18 months. Killian Dunne from Telepathic explains how agentic browsers from OpenAI and Google will fundamentally transform buyer discovery by autonomously navigating websites, analyzing reports, and making preliminary purchase decisions. The discussion covers the evolution from current AI summaries to full autonomous research capabilities and the shift from information presentation to active information acquisition on behalf of users.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI agents will dominate web navigation within two years. Killian Dunne from Telepathic, an AI search specialist, advocates for maintaining SEO fundamentals before advancing to agent optimization strategies. The discussion covers the critical foundation of indexation and crawlability requirements, plus the strategic sequencing framework for transitioning from traditional SEO to AI agent optimization at enterprise scale.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI agents will replace most web navigation within two years. Killian Dunne from Telepathic brings enterprise AI search expertise to discuss the strategic implications of this fundamental shift in user behavior. The conversation covers the maturity framework for transitioning from traditional SEO to AI search optimization and the critical foundation requirements that must be established before implementing agent-focused strategies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Killian Dunne, founder of Telepathic and AI search expert, as he navigates the rapidly evolving search landscape. He reveals that AI agents are set to transform web navigation in the next two years, emphasizing the importance of mastering traditional SEO before diving into AI strategies. Dunne discusses how to enhance e-commerce for AI search, the ongoing relevance of long-tail SEO tactics, and the balancing act of brand visibility in AI experiences. Small brands, he notes, have unique opportunities to thrive in this new era.