

Robert Cialdini
Behavioural scientist and author best known for the bestselling book Influence and research on the principles of persuasion, sharing expertise on reciprocity and consistency.
Top 10 podcasts with Robert Cialdini
Ranked by the Snipd community

526 snips
Oct 19, 2021 • 1h 5min
#122 Robert Cialdini - The Principles of Persuasion
Robert Cialdini, a leading expert in influence and author of bestselling books on persuasion, shares fascinating insights on the psychology of getting people to say “Yes.” He discusses seven principles of ethical persuasion, emphasizing the power of reciprocity and the importance of genuine relationships. Cialdini illustrates how comparisons between authority and expertise shape our trust and decisions. He also dives into how scarcity can trigger urgency, revealing how personal connections can enhance persuasive efforts in both life and business.

349 snips
Sep 17, 2021 • 1h 55min
How To BUILD INFLUENCE & Understand The Psychology of Persuasion w/ Robert Cialdini, Ph.D EP 1164
Robert Cialdini, an award-winning behavioral scientist and three-time New York Times bestselling author, dives into the psychology of influence. He shares the 7 principles of persuasion and real-life studies showcasing their power. Cialdini highlights how minor changes in communication can yield big results and discusses the importance of reciprocity in building relationships. He warns against common mistakes in influencing others and emphasizes the role of authenticity, commitment, and genuine praise in creating meaningful connections.

330 snips
Oct 15, 2024 • 32min
164. Rethinks: Using "Pre-suasion" to Influence Others
Robert Cialdini, an esteemed psychology and marketing professor, dives into the art of persuasion and 'Pre-suasion.' He explains how to change minds by changing frameworks, effectively priming audiences before delivering messages. Cialdini discusses the intriguing concept of FOMO and how subtle elements, like music, can sway consumer choices. He also reveals how social norms and effective word choices can significantly impact behaviors and perceptions, offering insights into human decision-making that everyone can leverage.

129 snips
Jan 24, 2023 • 32min
76. Change My Mind: Using “Pre-suasion” to Influence Others
Robert Cialdini, Regent's Professor Emeritus of Psychology and Marketing at Arizona State University, discusses the art of persuasion. He introduces the concept of "Pre-suasion," highlighting that effective persuasion starts before the actual message is delivered. Cialdini dives into the influence of environmental cues like music on consumer behavior, and how framing can change actions, as seen in studies on social norms. He also emphasizes the power of language in transforming critics into allies, making communication a powerful tool for influence.

101 snips
Jul 9, 2024 • 47min
Dr. Robert Cialdini - 7 Principles of Influence Explained
Dr. Robert Cialdini, renowned psychologist, and Auren discuss influence in tech and marketing, deceptive tactics, persuasive technology, and algorithms. They cover scarcity, authority, online consumer behavior, influencers, tribalism, communication strategies, humor, incentives in decision-making, authenticity in politics, and diverse persuasive approaches.

61 snips
Mar 22, 2024 • 59min
TIP616: The Godfather of Influence w/ Dr. Robert Cialdini
Joining the discussion is Dr. Robert Cialdini, a New York Times bestselling author known as the Godfather of Influence. He shares insights from his acclaimed book, highlighting how principles like reciprocity and commitment bias shape our financial decisions. Cialdini emphasizes the ethical application of influence in business, exploring the significance of trust and the allure of scarcity. He also delves into personal anecdotes involving investment legends like Charlie Munger, showcasing how psychological factors can enhance or hinder decision-making.

54 snips
Dec 1, 2025 • 28min
Robert Cialdini: "Everyone Should Memorise This Persuasion Principle"
Robert Cialdini, a renowned behavioral scientist and author of the bestseller Influence, shares his insights on the art of persuasion. He explains the principle of reciprocity, emphasizing how giving first fosters obligation and increases returns. With compelling examples, he illustrates how small gifts can significantly boost donations and how matching gifts to needs creates value. Additionally, Cialdini discusses the consistency principle, showcasing how tiny commitments lead to larger actions and customer loyalty.

49 snips
Jan 15, 2025 • 17min
#452 Influence: The Psychology of Persuasion at Work with Robert Cialdini
Robert Cialdini, author of the influential book 'Influence', shares his expertise on persuasion and career development. He discusses unique interview techniques to boost candidates' prospects through positive feedback. Cialdini emphasizes the importance of personal connections, advocating face-to-face requests over digital communication. He introduces the power of emojis in enhancing engagement and offers strategies for motivating teams and securing budget approvals. The episode also distinguishes between having authority and being an authority for genuine career growth.

45 snips
Jul 8, 2025 • 52min
Elevate Classics: Robert Cialdini, The Godfather of Influence
Robert Cialdini, an award-winning behavioral scientist and the “Godfather of Influence,” dives deep into the psychology of persuasion. He explores how understanding influence can enhance leadership and relationships, sharing his personal journey and the significance of genuine communication. Cialdini discusses the importance of strategic networking, the psychological power of scarcity in consumer behavior, and ethical considerations in marketing. He emphasizes unity and collaboration as essential tools for effective influence in today's digital landscape.

40 snips
Jan 15, 2023 • 10h 10min
INFLUENCE: The Psychology of Persuasion - Commented Book
📚Book Graphic: https://hotm.art/bookgraphic34
🎞️Book Summary on YouTube: https://hotm.art/booksummary
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Based on years of research, Cialdini discovered 6 key principles of persuasion which lead people to say “yes” automatically. Understanding these principles and associated techniques can help you to improve your influence and concurrently guard against others’ manipulation.
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