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Squiggly Careers

#452 Influence: The Psychology of Persuasion at Work with Robert Cialdini

Jan 15, 2025
Robert Cialdini, author of the influential book 'Influence', shares his expertise on persuasion and career development. He discusses unique interview techniques to boost candidates' prospects through positive feedback. Cialdini emphasizes the importance of personal connections, advocating face-to-face requests over digital communication. He introduces the power of emojis in enhancing engagement and offers strategies for motivating teams and securing budget approvals. The episode also distinguishes between having authority and being an authority for genuine career growth.
16:50

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Asking insightful questions during interviews helps candidates reinforce their strengths and significantly enhance their chances of securing job opportunities.
  • Establishing personal connections through face-to-face interactions fosters trust and rapport, which are crucial for effective influence in a digital workspace.

Deep dives

The Power of Asking the Right Questions

Asking insightful questions can significantly enhance one's influence in a professional setting. For instance, a candidate can improve their chances in job interviews by inquiring about the reasons behind their invitation to the interview. This tactic prompts interviewers to vocalize positive aspects of the candidate's background, effectively reinforcing the candidate's strengths. By facilitating this discussion, candidates can leave a lasting impression and increase their chances of securing better job opportunities.

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