The Brand Called You cover image

The Brand Called You

Solve Unconventional Problems with Complexity Science | Dave Snowden, Director & Founder, The Cynefin Centre

Mar 1, 2023
30:29

Podcast summary created with Snipd AI

Quick takeaways

  • The Cynefin framework helps leaders classify problems in different complexity domains for appropriate problem-solving approaches.
  • Complexity science can be applied in various sectors for unconventional problem-solving, emphasizing context-based decision-making over standard solutions.

Deep dives

Natural Science Applied to Social Systems

Dave Snowden describes applying natural science principles to social systems using the example of radiologists missing a gorilla image in x-rays due to inattentional blindness. He emphasizes the need for a different decision-making approach beyond information-centric methods.

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