The Brand Called You

The Brand Called You
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Nov 29, 2025 • 58min

From Sci-Fi Dreams to MIT Reality | Pat Pataranutaporn, Antidisciplinary Technologist, Massachusetts In

Inspired by science fiction and driven by curiosity, MIT’s Pat explores the fusion of biology, AI, and digital design — from wearable wisdom devices that channel mentorship to biotech wearables that help astronauts self-heal in space. His journey reveals how imagination, art, and science merge to shape humanity’s next frontier.01:05- About Pat PataranutapornPat Pataranutaporn is a technologist, scientist, and artist at the MIT Media Lab, exploring the intersection of AI, synthetic biology, and wearable computing.His projects fuse art, science, and technology — from AI “wisdom wearables” to bio-digital tools that enable self-healing and space medicine.Inspired by science fiction and ethics, Pat designs technology that expands human imagination and potential.
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Nov 29, 2025 • 55min

Pioneering Minds, Lasting Impact | Kathleen R McKeown, Henry & Gertrude Rothschild Prof of Computer Science, Columbia

A powerful journey through Kathleen’s pioneering contributions to NLP, disaster-response tech, medical research, and social-good AI. From mentors to students, from early breakthroughs to large-scale societal impact, her work bridges innovation, ethics, equity, and global collaboration—while championing women in STEM and building inclusive ecosystems for future generations.00:09- About Kathleen R McKeownKathleen R. McKeown is the Henry and Gertrude Rothschild Professor of Computer Science at Columbia University and is also the Founding Director of the Data Science Institute at Columbia. 
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Nov 28, 2025 • 27min

Unlocking Wealth Through Taxation: Divakar Vijayasarathy, Creator of the Tax as Profit Framework & CEO of DVS Advisory Group

Welcome to another insightful episode of The Brand Called You featuring Divakar Vijayasarathy, creator of the Tax as Profit Framework and founder/CEO of DVS Advisory Group. Hosted by Ashutosh Garg, this episode dives deep into the psychology of tax and wealth creation, exploring how entrepreneurs can leverage international taxation to align business goals with national priorities, turning taxes from a cost into a profit.Discover Divakar Vijayasarathy’s journey from banking to building global tax strategies, and learn what mistakes founders must avoid when scaling internationally. Get actionable advice on protecting wealth, designing tax structures, and shifting from reactive compliance to proactive opportunity mapping.Whether you’re a startup founder, seasoned entrepreneur, or finance enthusiast, this episode reveals the hidden opportunities within taxation and how technology will shape its future. Tune in for leadership lessons, practical frameworks, and global perspectives you won’t find anywhere else!
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Nov 28, 2025 • 27min

Unraveling Militancy in South Asia: Prof. C. Christine Fair, Security Studies Expert at Georgetown University

In this compelling episode of "The Brand Called You," host Ashutosh Garg welcomes Professor C. Christine Fair, Professor of Security Studies at Georgetown University, for an in-depth conversation on security and political dynamics in South Asia. Professor Fair shares her academic journey from biochemistry to South Asian languages, revealing how her deep understanding of culture and language influences her work in security studies.Discover the intricate roles of literary production in militant organizations, the persistence of Islamic militancy, and the critical involvement of Pakistan’s military and intelligence establishments. The episode also tackles issues relating to madrasas, societal divisions in Pakistan, the impact of digital spaces, and India’s counterterrorism strategies. Professor Fair provides candid insights and innovative perspectives on terrorism, radicalization, and the ongoing challenges facing both Pakistan and India.Whether you’re interested in international affairs, South Asian politics, or global security, this episode is packed with wisdom, research-backed analysis, and thought-provoking observations.
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Nov 27, 2025 • 25min

Stuart Jenkins, Founder & CEO of Blumaka: Revolutionizing Footwear with Sustainable Innovation

Join us for an inspiring episode of "The Brand Called You" as Ashutosh Garg sits down with Stuart Jenkins, Founder & CEO of Blumaka, a pioneering manufacturer of recycled foam products reshaping the footwear industry. Discover Stuart’s incredible journey from innovating the first air sole in high school, to building a global brand that's changing the game in sustainability and performance. From relentless innovation and overcoming 94 rejections, to powering world-class athletes with foam insoles that last 1,000 miles, Stuart shares stories, lessons, and the future of shoes. Listen in for powerful insights on turning environmental problems into solutions, why sustainability doesn’t mean compromising performance, and what the footwear industry should look like in the next 40 years.
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Nov 27, 2025 • 23min

Breaking Free from Broken Marketing | Sara Nay, CEO, Duct Tape Marketing

In this powerful episode of The Brand Called You, marketing leader and author Sara Nay shares her journey from intern to CEO of Duct Tape Marketing. She reveals the lessons behind her book Unchained, explores how small businesses can “own” their marketing, and explains why strategy—not technology—must always come first in the age of AI.00:32- About Sara NaySara is the CEO of Duct Tape Marketing. She's also an author of a book titled Unchained: Breaking Free from Broken Marketing Models.
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Nov 26, 2025 • 25min

Small Wins. Big Impact | Sri Kaza, Author, 'Unconvention - A Small Business Strategy Guide'

Sri Kaza, a former McKinsey partner and author of 'Unconvention', shows how small businesses can leverage their size as a superpower. He introduces his 'Underdog Principles'—Positioning, Proximity, and Purpose—arguing that true success stems from meaningful connections rather than sheer scale. Kaza emphasizes that small firms should avoid mimicking large corporations and instead cultivate unique customer relationships. He also predicts that AI will enhance small businesses, helping them scale while maintaining authenticity.
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Nov 26, 2025 • 27min

Leadership Beyond Titles | LTC (R) Oakland McCulloch, Author, 'Your Leadership Legacy'

Lieutenant Colonel Oakland McCulloch, a leadership expert and author, shares insights from his 23 years in the U.S. Army. He emphasizes that true leadership transcends titles and is rooted in trust, character, and purpose. Oakland discusses the importance of servant leadership, humility, and learning from failures. He also highlights the need for clear communication and warns against micromanagement, advocating for empowerment instead. His vision for future leaders revolves around curiosity, a strong desire to serve, and leveraging technology.
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Nov 25, 2025 • 29min

Africa Rising: Hope, Youth & Global Ties | Prof Samuel Makinda, Prof Emeritus, Intl Relations & Security Studies, Murdoch University, Australia

Professor Samuel Makinda, a Professor Emeritus of International Relations and Security Studies, shares insights from his rich career that spans journalism and academia. He highlights Africa's potential, emphasizing the role of youth, innovation, and women's leadership in driving economic change. Makinda also discusses the impact of technology, particularly Kenya's M-Pesa, and explores the historical ties between India and Africa. He contrasts India's sensitive engagement in Africa with China's aggressive infrastructure strategies, providing a compelling view of the continent's future.
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Nov 25, 2025 • 19min

Resilience & Transformation: Tamara Hill, Founder of Hill House Group, on Poetry, Design, and Global Leadership

Tamara Hill, Founder of Hill House Group and author of 'Threads of Becoming,' shares her inspiring journey from Silicon Valley to global leadership in design. She discusses the healing power of poetry, spurred by personal loss, and how writing served as a transformative outlet. Tamara also highlights her approach to luxury property design, blending sustainability with artistic storytelling in California and Italy. From her immersive designs to curating unforgettable weddings, her insights on resilience and community connection are truly captivating.

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