FranklinCovey On Leadership BJ Fogg: Why Big Change Starts With Tiny Habits
55 snips
Jan 13, 2026 
BJ Fogg, a behavioral scientist and founder of Stanford's Behavior Design Lab, reveals that real change comes from designing behaviors, not sheer willpower. He shares his morning dancing habit that pairs with drinking water and explores the Fogg Behavior Model (B=MAP) for effective habit formation. Fogg emphasizes the importance of making tiny habits easy and emotionally rewarding. He discusses how leaders can redesign environments to foster lasting change, contrasting his Tiny Habits method with other popular frameworks. Emotion, he argues, is key to cementing habits.
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Design The Environment For Change
- Redesign environments to make desired behaviors easy and undesired behaviors hard.
- Change the physical, digital, social, or built context to trigger faster, larger shifts.
Morning Dance Anchored To Water
- BJ Fogg anchored a new dancing habit after drinking water and playing music each morning.
- He kept the habit tiny (a few bars) so he could always stop yet often continued into stretching and mobility.
B=MAP: Behavior Requires A Prompt
- Behavior happens when motivation, ability, and a prompt converge.
- Prompts are calls-to-action you should sequence after existing routines for reliability.
