OPERATORS E008: Meta Summit Recap, Marketing Complexity, Perfectionism, Action vs. Inaction Bias, & More
Jun 14, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
Introduction
00:00 • 2min
The Correlation Between Ad Quality and Google Search Volume
02:27 • 2min
The Importance of MMM in Organic Search
04:14 • 4min
The Importance of Partnership Ads
08:31 • 3min
The Panzerism of Perfection
11:54 • 5min
How to Get Good at Media Buying
16:47 • 2min
The Fallacy of You Don't Understand
18:43 • 2min
The Role of Bias to Action
20:34 • 3min
The Importance of Truth in Business
23:57 • 2min
The Importance of Empathy and Kindness in Business
26:08 • 3min
The Imperfect Action Is Better Than No Action
29:36 • 3min
The Best Categories for D2C
32:17 • 2min
How to Be a Successful D2C Company
34:24 • 5min
The Importance of Shoes in D2C
38:57 • 2min
The Importance of Discoverability in Retail
40:56 • 3min
The Importance of Personalization
44:15 • 2min