E008: Meta Summit Recap, Marketing Complexity, Perfectionism, Action vs. Inaction Bias, & More
OPERATORS
How to Be a Successful D2C Company
Hexclad is a company that sells water bottles online. Founder and CEO of Hexclad, Mike Cevallos: "I want to have at least 200 days out of the year, I want a new product to be able to talk to people about" He says D2C businesses can leverage speed as well as consumable goods like coffee or cat food. But he also believes it's more important for products to be easily demonstrable than in person.
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