

Music Marketing 101 w/ Jesse Cannon, Eyal Levi & Logan Young
Jun 17, 2024
In a lively discussion, Jesse Cannon, a music industry expert and author, shares insights with Eyal Levi, a marketing consultant, and Logan Young, a successful independent artist. They tackle the need for authentic content creation in music, dissect the myths of the industry, and emphasize resilience for artists facing criticism. The trio explores strategies for leveraging platforms like TikTok for promotion and the importance of personality in connecting with audiences. Expect plenty of actionable tips to thrive in the ever-evolving digital landscape!
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 3min
Navigating the Music Industry: Misconceptions and Strategies
02:32 • 11min
Navigating Growth in Music Creation
13:04 • 11min
Embracing Authenticity in the Face of Criticism
23:49 • 15min
Navigating Music Promotion in the Era of Short-Form Content
38:27 • 3min
Harnessing Social Media and Collaborations for Music Success
41:29 • 6min
The Role of Personality in Music Marketing
47:04 • 16min
The Evolution of Music Marketing and Content Creation
01:03:21 • 3min