The Punk Rock MBA cover image

Music Marketing 101 w/ Jesse Cannon, Eyal Levi & Logan Young

The Punk Rock MBA

CHAPTER

Harnessing Social Media and Collaborations for Music Success

This chapter explores effective music marketing strategies, highlighting the importance of social media engagement and collaborations. The speakers share success stories, including how a metal band leveraged TikTok to enhance their visibility and connect with diverse audiences.

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