
The Daily Sales Show
Listen to Mock Cold Calls Live 2.0
Sep 3, 2024
Join Sara Uy, Sales Director at Pareto, and Jack Wauson, SDR Manager at MixMax, as they dive into the art of cold calling. They demonstrate live mock calls, emphasizing the significance of tone, confidence, and strategic questioning. The guests reveal effective techniques for overcoming objections and building rapport, while also discussing how generative AI can enhance sales effectiveness. With actionable tips to engage prospects and secure meetings, you'll leave ready to refine your cold calling game!
44:53
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Quick takeaways
- Tone and confidence in delivery are vital for cold calling, often overshadowing the actual message being conveyed.
- Researching prospects briefly before calls helps to build rapport, yet should not consume excessive time that could reduce calling productivity.
Deep dives
Importance of Tone in Cold Calling
Tone plays a crucial role in cold calling effectiveness. Confidence is essential, and adopting a power stance while speaking can significantly enhance vocal tone and delivery. It's emphasized that a large percentage of communication is based on tone rather than the actual words spoken, indicating that how something is said can often overshadow the message itself. Speakers shared experiences from TED Talks where presenters engaged audiences despite minimal content, underscoring the value of an engaging tone in calls.
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