Pattern Breakers

Tobi Lutke: A Startup Founder Arming The Rebels Against Amazon

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May 16, 2022
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ANECDOTE

Entrepreneurial Roots

  • Tobi Lutke, Shopify's founder, wasn't initially aware of the term "entrepreneur."
  • His grandmother's printing business instilled an entrepreneurial mindset in him.
INSIGHT

Questioning Assumptions

  • Tobi Lutke's early exposure to computers led him to realize that systems are not always optimal.
  • He developed a tendency to question established norms and seek better solutions.
ANECDOTE

Curious Child

  • Tobi Lutke's curiosity led him to question the reasons behind practices, even as a child.
  • This constant questioning sometimes frustrated his teachers but fueled his desire to understand systems.
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