Storytelligent | Brand Storytelling with Bryce McNabb

What Is a Story? | My 5-step brand story framework - Part 2

Jun 12, 2023

21:58

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Highlights

AI Chapters

Episode notes

The Importance of the Main Character as the Audience's Focal Point

02:22

Introduction

1min

The Importance of a Second Tier Definition in Storytelling

4min

The Third Tiered Definition of a Story

3min

The Role of the Audience in Storytelling

2min

The Importance of Conflict in Storytelling

5min

The Five Step Storytelling Framework

4min

How to Tell Meaningful, Authentic Stories That Move Your Business Forward

2min

Continuing where we left off, I finish my 3-part definition of what a story is, and give you the long-awaited 5-step brand story framework. This episode is packed with information, and I know you’ll get a lot out of it. But, the icing on the cake is unveiling the 5-step brand story framework!

Join me as we explore the crucial components of a captivating story: theme, conflict, and more.

If you'd like a copy of the framework for a handy reference, ⁠⁠you can download it here⁠⁠.

I'm genuinely excited to see how you apply it to your own stories. So, if you use the framework as your storytelling guide, don't forget to share a link with me! I can't wait to witness the incredible work you'll create.

Get ready for storytelling magic in this power-packed episode!

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