30 Minutes to President's Club | No-Nonsense Sales

Sales Playbook: Armand and Nick Teach You How to Handle ANY Cold Call Objection

20 snips
Mar 12, 2024
Learn how to handle objections in cold calls with the Mr. Miyagi method. Tackle reactions, not just objections, like dismissive or 'not interested'. Understand situational objections and existing solution objections. Resources include 'The Book on Cold Calling' and 18 Cold Call Objections guide.
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ANECDOTE

Objection from Interruption

  • Nick Firoc shared how he avoided a donation pitch by lying about his interest to get rid of an interruption.
  • This illustrates that most objections arise from the prospect's annoyance at interruption, not the product sold.
ADVICE

Agree to Diffuse Objections

  • Agree with the objection first to diffuse the prospect's defensive reaction and lower their resistance.
  • This removes pressure and makes them more open to conversation and information sharing.
ADVICE

Incentivize Prospect Conversation

  • After agreeing with the objection, incentivize conversation to encourage prospects to explain their reasons.
  • Use multiple choice or bucket questions to make it easy and non-interrogative.
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