The Next Big Idea

BUILD: Tony Fadell’s Guide to Making Cool Stuff

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Sep 22, 2022
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ANECDOTE

The Early General Magic Obsession

  • Tony Fadell relentlessly pursued General Magic and finally got hired after persistent outreach.
  • His early team built the Magic Link, a technological marvel that flopped because customers weren't ready.
INSIGHT

Technology Alone Doesn’t Guarantee Adoption

  • Cool technology and a great team are not enough to guarantee success.
  • A product must solve a present, visible customer problem to find market traction.
ADVICE

Find Mentors Who Simplify Decisions

  • Seek mentors who simplify decisions and validate instincts as you learn.
  • Use mentors to convert good gut instincts into confident actions quickly.
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