The Next Big Idea cover image

BUILD: Tony Fadell’s Guide to Making Cool Stuff

The Next Big Idea

Are You a Data Driven Decision Maker or an Opinion Based Decision Maker?

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When you're doing something new, if you don't believe in what you're doing, and you have enough data to, you know, convince yourself not, you're just not irrational about your your opinion base decision. That's what it takes. You have to convince investors, employees, partners, all kinds of people that you know what you'redoing. And you have to really believe if you want to have any kind of success.

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