30 Minutes to President's Club | No-Nonsense Sales 19 (Sell): Using 3 star Amazon reviews to figure out your prospect’s most granular problems (Marcus Chan, Venli Consulting)
Sep 9, 2020
Marcus Chan, President of Venli Consulting and creator of the 6-Figure Sales Academy, shares tactical insights for sales success. He reveals how to leverage three-star Amazon reviews to identify specific buyer problems. Chan emphasizes the importance of simplifying value propositions and optimizing LinkedIn profiles with buyer-focused content. He advocates for building rapport before pitching, showcasing gratitude and engagement strategies that drive stronger connections.
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Effective LinkedIn Outreach
- Send a short, 45-second video DM after a LinkedIn connection request.
- Express gratitude, explain your outreach reason, and offer a low-commitment, high-value call to action.
Framing Value Before Pricing
- Before discussing pricing, ask the prospect what they liked most about your presentation.
- Let them sell themselves on your value by reiterating their positive points.
Simplified 'Feel, Felt, Found'
- Use a simplified 'feel, felt, found' method to handle objections.
- Acknowledge the objection and relate it to a similar client's success story.