19 (Sell): Using 3 star Amazon reviews to figure out your prospect’s most granular problems (Marcus Chan, Venli Consulting)
30 Minutes to President's Club | No-Nonsense Sales
Crafting Targeted Messaging through Audience Insights
This chapter explores methods for effectively engaging a specific target market in fields such as IT and law. It underscores the importance of understanding client vocabulary and needs through social media and reviews, particularly by analyzing two to four star feedback to identify genuine concerns for more impactful messaging.
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