The Informed Life

Amy Jiménez Márquez on Leading Information Architecture

Dec 4, 2022

36:48

Highlights

AI Chapters

Episode notes

The Role of Research in Design Workshops

01:47

OO UX and Conceptual Modeling

02:20

Using the CMS to Offer Up the Right Language to the Right Audience

01:55

Introduction

2min

Voice Design and Personality Design - What's the Difference?

2min

The IA Challenges in Real Estate

1min

What's the Scope of Zillow?

2min

How Can Zillow Premier Agents Help Their Clients?

2min

VP, What's the Difference Between Transparency and Information Architecture?

2min

What's the Output of the Research Organization?

2min

Mbti

3min

OO UX and Conceptual Modeling

2min

10.

Object Oriented UX

2min

11.

The Role of Research in Design Workshops

2min

12.

The Emergence of Key Distinctions During Modeling

2min

13.

Using the CMS to Offer Up the Right Language to the Right Audience

2min

14.

UX Modeling - The Other End of the Process, Right?

2min

15.

Is There an Intermediate Step Between Modeling and Screens?

2min

16.

Design Organization - Is Your Team in the Right Places?

2min

17.

Is Your Team Named After Your Team?

2min

18.

Boxes and Arrows

3min

Amy Jiménez Márquez is Vice President of Experience Design at Zillow. Previously, she led design teams at Amazon and Compass. In this conversation, we focus on the role of information architecture in managing digital experiences at scale, with a particular focus on research and modeling.

Transcript
https://theinformed.life/2022/12/03/episode-102-amy-jimenez-marquez/

Show notes