Search News You Can Use - SEO Podcast with Marie Haynes Dawn Anderson & Marie Discuss Google’s use of AI including BERT, RankBrain, Neural Matching & MUM
Feb 17, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
Introduction
00:00 • 3min
Search Engines
02:53 • 5min
Search Engine Optimization
07:39 • 4min
Is There a Big Bias in Search Engines?
12:04 • 3min
Is Burt Really the Biggest Advance in Machine Learning?
15:27 • 5min
Is There a Link Graph?
20:56 • 2min
Is There a Difference Between Link Building and Link Building?
23:03 • 2min
Do You Know What Zip Slot Means?
25:31 • 4min
The Take Home Message Is Like Stay in Your Lane
29:08 • 2min
Is Neural Matching Really Good for Entity Extraction?
31:02 • 3min
Machine Learning - The Holy Grail of Information Retrieval
34:13 • 4min
Is There a Shift in Intent?
38:20 • 3min
Search Engines Face Challenges, Yeah.
40:58 • 3min
The Human in the Loop
43:37 • 3min
Is There a Score?
46:20 • 4min
Is Google Search Getting Worse?
50:19 • 2min
Search Engine Optimization - I Had What?
52:36 • 2min
The Multi-Modal Curation of Anything
54:15 • 6min
The Next Generation of Search Engines
01:00:07 • 3min
Overflow SEO - You're a Walnut
01:03:32 • 2min
Are You Going Out for a Run?
01:05:07 • 3min