3min chapter

Search News You Can Use - SEO Podcast with Marie Haynes cover image

Dawn Anderson & Marie Discuss Google’s use of AI including BERT, RankBrain, Neural Matching & MUM

Search News You Can Use - SEO Podcast with Marie Haynes

CHAPTER

Is There a Shift in Intent?

Google's search results can shift depending on the intent of a searcher. Black Friday, Cyber Monday and Christmas are times when this happens most often. Google may not be sure who is looking to shop or in so they'll show an e-commerce page that used to rank on page one.

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