Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Introduction
00:00 • 2min
Apple's Killer Product Launch Game
02:14 • 2min
How to Beat Apple
04:38 • 5min
Google's Data Advantage
09:29 • 2min
How to Bet on Asymmetric Yields
11:43 • 6min
The Impact of DDC After Dark
17:18 • 4min
The Importance of Opportunity Costs in Big Bets
21:25 • 3min
How to Sell Your Opportunity Against the Cost
24:15 • 3min
How to Measure Your Marketing Budget and ROI
27:09 • 3min
How to Scale a Sass Business With Gated Content
30:22 • 2min
The Anti Moonshot Marketing
32:14 • 5min
How to Scale Your Bets and Measure Your ROI
37:43 • 2min
How to Size Your Bets Up
40:06 • 5min
How to Make Premortum Bets That Work for You
44:52 • 2min
The King's Secrets to Success
46:25 • 3min