30 Minutes to President's Club | No-Nonsense Sales

264 (Lead) How to Cut New Hire Ramp Time in Half (John Sherer, Growth Assistant)

10 snips
Nov 14, 2024
John Sherer, COO of Growth Assistant and seasoned sales leader, talks about transforming new hire ramp times. He emphasizes the importance of a buddy system during hiring to ensure compatibility. Focused onboarding ownership is key for improving retention. Sherer advocates for call certifications for new reps to enhance confidence. He highlights hands-on training through role plays over traditional methods, ensuring effective learning and adaptation within sales teams.
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ADVICE

Effective Communication and Deal Tracking

  • Communicate compensation plans individually, not in groups or emails.
  • Use a whiteboard to track top deals, color-coding next steps and fostering team engagement.
ADVICE

Onboarding Ownership

  • Leverage your best-performing manager for onboarding new reps.
  • Have them own demo certifications and sales training for optimal results.
ANECDOTE

Prioritizing Revenue over Premature Scaling

  • John Sherer prioritized individual coaching over premature scaling at Lattice.
  • He believes focusing on immediate revenue is more effective than preparing for hypothetical growth.
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