
 Aubrey Marcus Podcast
 Aubrey Marcus Podcast AMP #199 Mark Sisson On Authenticity As The Key To Business Success
 Apr 10, 2019 
 Chapters 
 Transcript 
 Episode notes 
 1  2  3  4  5  6  7  8  9  10  11  12  13  14  15  16  17  18  19  20  21  22  23  24  25  26 
 Introduction 
 00:00 • 3min 
 Primal Kitchen: A 40-Year Overnight Success 
 03:10 • 2min 
 The Importance of Disruption 
 05:40 • 1min 
 The Carnivore Diet: How to Make It Taste Great 
 07:09 • 5min 
 The Epiphany of Blogging 
 11:45 • 2min 
 The Evolution of Time Compression 
 14:10 • 5min 
 Primal Kitchen's Futures Contract 
 18:48 • 2min 
 Building Your Own Brand and Your Own Message 
 20:47 • 4min 
 The Importance of Choosing a Personal Brand 
 24:47 • 2min 
 The Importance of Having a Person Behind a Brand 
 26:32 • 2min 
 The Advantages of Disposability of a Brand 
 28:40 • 2min 
 Building a Personal Brand 
 30:41 • 4min 
 The Truth of Me 
 34:30 • 3min 
 The Importance of Surrendering to the Truth 
 37:50 • 2min 
 How to Invest in Yourself 
 39:31 • 2min 
 How to Succeed in Angel Investing 
 41:33 • 3min 
 The Risks of Investing in Crypto 
 44:49 • 2min 
 How to Make a Small Fortune in Crypto 
 46:23 • 4min 
 How to Find People Who You Trust 
 49:55 • 2min 
 The Value of Giving Out Awards to Pros 
 52:01 • 3min 
 The Trend Toward Lower Carb Eating 
 55:06 • 2min 
 The Problems With Paleo as a Brand 
 56:50 • 3min 
 The Downfall of Paleo 
 59:21 • 2min 
 The Primal Kitchen: A Billion Dollar Brand 
 01:01:03 • 3min 
 The Rise of the Organic Diet 
 01:04:08 • 3min 
 Primal Health Coach: The Foundation for Success 
 01:07:13 • 3min 
