Lenny's Podcast: Product | Growth | Career cover image

Lenny's Podcast: Product | Growth | Career

Customer-led growth | Georgiana Laudi (Forget The Funnel)

Sep 29, 2022
Georgiana Laudi, co-founder and CEO of Forget The Funnel, expertly guides SaaS companies in scaling through customer-led growth. She discusses identifying ideal customers and mapping user flows to uncover growth opportunities. Georgiana shares compelling case studies on refining customer journeys that boost conversion rates. She also emphasizes the significance of customer research in product development, while offering strategies for increasing subscriptions and retention. Her insights promise to reshape your approach to marketing in the rapidly evolving tech landscape.
01:06:47

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