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The Science of Making — and Keeping — New Year’s Resolutions | Hal Hershfield

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Dec 25, 2023
Hal Hershfield, a UCLA marketing and psychology professor, shares his insights on making and keeping New Year’s resolutions. He discusses the concept of a 'future self' and how visualizing it can improve decision-making. Commitment devices and breaking down big goals emerge as key strategies to enhance stick-to-itiveness. Hershfield introduces 'mental time travel' techniques, like writing to your future self, to boost motivation. The conversation balances the importance of present actions with future aspirations for effective self-improvement.
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INSIGHT

Identity's Impact on Decisions

  • How we see ourselves, especially our connection to our future self, impacts our decisions.
  • This connection influences choices like spending, exercising, and how we use our time.
INSIGHT

The Fresh Start Effect

  • "Fresh starts", like New Year's, motivate us to act on desired changes because they feel like a clean slate.
  • These moments create an illusion of a new beginning, fostering hope for change.
ADVICE

Flexible Goal Setting

  • Set goals with "emergency reserves" to avoid discouragement from minor setbacks.
  • Use goal ranges (e.g., 1-5 workouts) to stay motivated and flexible.
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