Habits and Hustle Episode 457: Jeff Byers: The Former NFL Player Exposing the $200 Billion Supplement Scam
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Jun 10, 2025 Jeff Byers, co-founder and CEO of Momentous, shares his journey from NFL offensive lineman to supplement entrepreneur. He exposes hidden truths about the supplement industry, including the alarming reality behind protein powders. Byers discusses how Momentous maintains high standards with rigorous testing, even trashing entire production runs that didn't meet quality checks. He emphasizes the need for informed choices in supplementation, the importance of foundational nutrients, and how Omega-3s play a crucial role in both physical and cognitive health.
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Jeff Byers' Athletic Comeback
- Jeff Byers overcame two hip surgeries and multiple injuries to return and play football at USC and then in the NFL.
- His journey taught him early about identity, resilience, and transitioning beyond sport.
Genetics and Effort in Sports
- Success in sports requires a rare mix of genetics, opportunity, and relentless hard work.
- Mental toughness and loving discomfort are key to overcoming challenges daily.
Coachability and Consistency Matter
- Cultivate coachability and curiosity to push your limits further.
- Consistency in core habits builds long-term greatness and health.