The Marketing Week Podcast Marketing Week Meets the CX50: Anna Greene, VP of brand, Gousto
Sep 5, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Introduction
00:00 • 2min
What's the Importance of C X?
02:21 • 2min
What's the One Thing That Matters to You?
04:37 • 2min
Brand and Customer Experience - What's the Difference?
06:57 • 3min
How to Drive Customer Experience Consistently Across the Organization
09:36 • 2min
Is CX Important in Scaleups?
12:06 • 2min
Scaling Businesses
14:28 • 2min
The Importance of Employee Experience
16:31 • 5min
Having a Shared Vision and Vision for the Company
21:13 • 6min
The Compounded Effect of First Claim Experience
27:04 • 2min
The Only Expected Change Is Force Businessis
29:03 • 4min
How Can You Maximise the Value of Your Customer Experience?
32:50 • 4min
The Role of Brands to Drive Down Cost
36:32 • 3min
What Have You Learnt That Works in Your Careers?
39:16 • 3min
Marketing Weat Meets the C X 50
42:31 • 2min