4min chapter

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Marketing Week Meets the CX50: Anna Greene, VP of brand, Gousto

Marketing Week

CHAPTER

How Can You Maximise the Value of Your Customer Experience?

Gusto has recently launched the ability to add five recipes to your box. This is in response to customers wanting to know how much they're spending on their weekly meals. So i think there's an example of, you know, it isn't just about cost cutting. It is acty, about thinking how you can weave into the into the routines of your customers. Anda: How does customor experience help differentiate when customers are going to be faced with choices?

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