The Upgrade by Lifehacker

How to Get Better at Marketing, With Seth Godin

Apr 5, 2021

28:18

Highlights

AI Chapters

Episode notes

What if Your Marketing Approach Isn't Paying Off?

03:35

Marketing Yourself Is So Important

02:05

What's Your Upgrade This Week?

03:06

Introduction

2min

Marketing Yourself Is So Important

2min

What Is Marketing?

4min

How to Get Started on a New Idea?

3min

How Social Media Fits Into All This?

5min

What if Your Marketing Approach Isn't Paying Off?

4min

Are You Passionate About Your Product or Can You Fake It?

3min

Do You Think Business School Is a Worthy Investment?

3min

What's Your Upgrade This Week?

3min

This week we're improving on our marketing skills with help from entrepreneur and marketing expert Seth Godin. Listen to hear Seth's insightful tips on the mentality we should have when it comes to our marketing strategy, finding your audience, and the common mistakes to avoid when starting to market your business. Seth is the bestselling author of 20 books including The Dip, Tribes, The Practice, and This Is Marketing. He’s also the host of the Akimbo podcast and author of his very popular self-titled blog.

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