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How to Get Better at Marketing, With Seth Godin

The Upgrade by Lifehacker

CHAPTER

How Social Media Fits Into All This?

If you're using social media, you are not the customer. You're the product that the social media companies are manipulating your emotions to get you to do what will make them money. So there's a lot of sites where you can make a commotion in a short period of time. And so instead the goal is to find a platform where what it takes to do well on that platform matches what you want to do.

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