What does marketing look like in a PLG model? Marketers know that PLG changes things, but does it change everything? Sara makes the case for finding the right balance between novel strategies and long-standing best practices for PLG marketers.
Mentioned in this episode:
Sign up for OpenView's weekly newsletter
Sara Varni, CMO at Attentive
Attentive
Follow Blake Bartlett on Linkedin.
Podcast produced by OpenView.
View our blog for more context/inspiration.
OpenView on Linkedin
OpenView on Twitter
OpenView on Instagram
OpenView on Facebook
