BUILD with Blake Bartlett cover image

Sara Varni (Attentive & Twilio): PLG x Marketing

BUILD with Blake Bartlett

CHAPTER

Productivity

In the p l g world, you're really shifting from y content to how. How can i figure out how to do this specific n thing that my product manager tasked me with? It really is about helping your customer see the value in your product by actually getting it up and running. For this type of customer, it's much more focused on helping and not selling.

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