Sales Game Changers | Tips from Successful Sales Leaders Increase Your Sales Performance by Selling with a Servant Heart with Jim Doyle
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May 25, 2022 Jim Doyle, author of "Selling with a Servant Heart," shares his insights on elevating sales through servant leadership. He emphasizes the importance of understanding customer motivations and fostering trust for lasting relationships. Doyle provides practical tips on transitioning conversations to focus on the customer, and he discusses effective strategies for handling disagreements. He also highlights the need for building a supportive sales team culture that nurtures servant-hearted values, ultimately prioritizing long-term relationships over short-term gains.
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Servant Heart Selling
- Servant heart selling inverts the typical sales dynamic, putting the customer's needs first.
- It goes beyond customer focus to an obsession with customer outcomes and results.
Understanding Customer Needs
- Understand the customer's 'why' and their desired outcomes.
- Ask deep, probing questions to uncover their business issues and needs.
Pre-Call Preparation
- Prepare thoroughly for sales calls by researching the customer and their industry.
- Formulate specific questions based on this research to show genuine interest.
