30 Minutes to President's Club | No-Nonsense Sales 225 (Sell) Prospecting Technical Buyer Personas and LinkedIn Outreach (Robin De Vries, MongoDB)
30 snips
Jun 18, 2024 
Regional Sales Director at MongoDB, Robin De Vries discusses actionable sales takeaways including reaching out to ex-employees for intel, using simple videos for LinkedIn outreach, and not overdoing personalization. The podcast covers strategies for identifying ideal companies, crafting personalized messages, and utilizing LinkedIn for technical buyer outreach.
AI Snips
Chapters
Transcript
Episode notes
Align Sales with Buying Process
- Align your sales process with your customer's buying process.
- Uncover how your customer likes to buy and what they need, then map out that process.
Weekly Discovery Goals
- Have weekly goals for discovery meetings to stay ahead of your targets.
- Working backward from annual targets can leave you feeling behind, so plan week by week.
Self-Source Accounts
- Self-source accounts beyond your assigned book to find better-fitting prospects.
- Use tools like BuiltWith, Wellfound, LinkedIn, and career pages to identify growing companies using your technology.