BOSSY Brilliant PR Strategies, Being the “Villain,” and Making Bold Enemies
Jan 4, 2024
Exploring PR strategies gone wrong, playing the villain for success, and creating enemies for branding. From failed campaigns at Burger King to Kim Kardashian's empowerment marketing, this podcast dives into controversial strategies in the business world. Learn how to control the narrative, leverage enemies for success, and embrace controversy for a competitive edge.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
PR Fails and Strategic Portrayals
01:39 • 6min
Navigating Public Perception Through Strategic Narratives
07:56 • 8min
Strategic Branding Through Picking Enemies
15:42 • 3min
Breaking Away: Embracing Controversy in Social Media
18:12 • 6min
Crafting a Business Narrative through Enemies and Villains
24:42 • 2min
Strategic Villainy: Building a Bold Persona for Success
26:51 • 15min