HBR On Strategy

Inside Amazon’s Growth Strategy

Jul 5, 2023

22:46

AI Chapters

Episode notes

Introduction

3min

The Case for Amazon's Success

2min

Jeff Bezos: The CEO of Amazon

2min

The Evolution of Amazon

2min

The Change in Direction of Amazon

2min

Jeff Bezos and Amazon Prime

2min

Amazon's Failures

2min

How to Define What Business You're In

2min

Amazon's Supply Chain and the Future of Retail

2min

10.

The Dangers of Moving Into New Markets

2min

11.

The Power of Unpeeling the Layers of the Onion

2min

Since its founding in 1994, Amazon has expanded into streaming, cloud computing, content creation, and even groceries. But if traditional business strategy tells us that the key to success is focus, why does Amazon work?

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HBR On Strategy

Inside Amazon’s Growth Strategy

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