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Childhood Lesson From EastEnders
- Phil Agnew recalls watching EastEnders as a child and noticing its iconic drum-ending cliffhangers.
- He explains the producers used cliffhangers to keep viewers returning to the show repeatedly.
Cliffhangers Are Timeless
- Cliffhangers are an ancient storytelling device used across cultures to retain audiences.
- Examples include Arabian Nights and Charles Dickens serialised cliffhanger publications.
Zeigarnik Effect Explains Memory For Incompletes
- The Zeigarnik effect shows incomplete tasks are more memorable than completed ones.
- Blanked or unfinished tasks hoard our attention to be performed and thus remain salient.