This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

Invest in Substack: Baller Move or Desperation Play? (369)

Mar 31, 2023

01:02:04

Creator website

AI Chapters

Episode notes

Introduction

2min

The Importance of Timed Games

2min

How to Fix the Slowness of the Cleveland Guardians Game

2min

The Journey of a Sports Fan

2min

The Last Day of Early Bird Discount for Creator Economy Expo

2min

How to Be a Successful Tequila Expert

3min

The Importance of CEX

1min

How Much Money Do We Think Sub Stack Lost Last Year?

2min

How Sub Stacks Are Desperate to Raise Money

3min

10.

How to Become a Sub Stack Writer

5min

11.

How to Communicate Financial Needs in a Bad Way

2min

12.

The Fear of God in Silicon Valley Bank

2min

13.

The Cost of a Go Funding

2min

14.

The Importance of Loyalty Programs

3min

15.

The Future of Life Institute

4min

16.

The Power of Signing

5min

17.

Twitter's Pay for Play for Content Creators

4min

18.

The Sliding Scale of Twitter

4min

19.

How AI Art Generators Can Help You Speed Up Workflows

4min

20.

The Complexity of Open Source Software

2min

21.

Generative AI Is Like a Thermos

5min

22.

The Importance of Learning From the Prisons

3min

This week, the boys analyze the surprise announcement from Substack about how they want their customers to also be investors. Is this an innovative or inclusionary move, or a sign that the Substack business model is suffering?

Some big hitters move against the proliferation of AI. Good move or too late?

Twitter and Meta are both going full-out "verified" and want money from their creators. Is this a necessary evil or something we should ignore?

Rants and raves include a prison marathon and an AI rant from Robert.

This week's links:

Invest with Substack

Is Substack Crazy or Evil?

Social Media Goes Paid Route

US Ad Forecast Cut Again

Musk and Others Call for Stop to AI

Everyone Is an AI Expert

San Quentin Marathon

-----

Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe at TheTilt.com and get Joe Pulizzi's content creator newsletter 2x per week. Subscribe to Robert Rose's newsletter at Experience Advisors.