4min chapter

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Invest in Substack: Baller Move or Desperation Play? (369)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

The Sliding Scale of Twitter

The sliding scale will happen, I believe. They're just breaking too many things too quickly. If you play that to its logical conclusion, if they get 60, 70% of the people to actually do that, well now you're right back where you started,. And so you have to figure out another way to optimally configure it. So what you say is based on your number of subscribers, you are going to buy default have an optimally configured algorithm, therefore you're going to pay more. It's going to be interesting to see what they do with that at all.

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