This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Invest in Substack: Baller Move or Desperation Play? (369)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

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How Much Money Do We Think Sub Stack Lost Last Year?

We'll talk a little bit about social media and how it's really turned into pay to play, new authorizations, new check marks. We'll talk about advertising as a related story to that and how the ad forecast is getting cut yet again. And then if we have time, which I'm sure we won't, we'll talk alittle bit about Google and their publishing strategy and thought leadership strategy.

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